#771A2C#771A2C

#771A2C is a dark, vivid red. Relative luminance 0.048; OKLCH L 38.0% C 0.127 H 15.0°. Best body text is #FFFFFF at 10.67:1 contrast (WCAG AA passes).

Color values

HEX	#771A2C
RGB	rgb(119, 26, 44)
HSL	hsl(348, 64%, 28%)
HSV	hsv(348, 78%, 47%)
CMYK	cmyk(0%, 78.2%, 63%, 53.3%)
CIE-LAB	lab(26.29, 40.74, 13.36)
CIE-LCH	lch(26.29, 42.88, 18.16°)
OKLab	oklab(38.05% 0.1222 0.0327)
OKLCH	oklch(38.05% 0.127 15)
XYZ	xyz(8.4326, 4.8438, 2.8733)
Luminance	0.0484 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771A2C #1A7765

analogous

#771A5A #771A2C #77361A

triadic

#771A2C #2C771A #1A2C77

tetradic

#771A2C #5A771A #1A7765 #361A77

square

#771A2C #5A771A #1A7765 #361A77

split-complementary

#771A2C #1A7736 #1A5A77

monochromatic

#190509 #450F19 #771A2C #A9253F #D33856

Accessibility & contrast

On white

10.67

#771A2C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.97

#771A2C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771A2C

10.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771A2C	#FFFFFF	#000000	##FFFFFF
##771A2C	1.00	10.67	1.97	10.67
#FFFFFF	10.67	1.00	21.00	1.00
#000000	1.97	21.00	1.00	21.00
##FFFFFF	10.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#34322C

Deuteranopia (green-blind)

#4B452A

Tritanopia (blue-blind)

#830022

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771a2c;
/* rgb */ color: rgb(119, 26, 44);
/* oklch */ color: oklch(38.0% 0.127 15.0);

Tailwind

colors: {
  custom: {
    50: '#a45f64',
    500: '#771a2c',
    950: '#000000',
  },
}

SCSS

$custom: #771a2c;
$custom-light: #a45f64;
$custom-dark: #000000;

JSON

{
  "hex": "#771a2c",
  "rgb": {
    "r": 119,
    "g": 26,
    "b": 44
  },
  "hsl": {
    "h": 348.387,
    "s": 64.138,
    "l": 28.431
  },
  "oklch": {
    "l": 0.38049,
    "c": 0.12654,
    "h": 15
  },
  "luminance": 0.04843
}

Semantic roles & 50–950 ramp

primary

#771A2C

secondary

#41AC97

accent

#E7C741

background

#FAF5F6

surface

#F4EAEB

border

#CEC6C6

text

#100505

muted

#7F797A

Preview Lab

Preview with #771A2C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →