#771A2B#771A2B

#771A2B is a dark, vivid red. Relative luminance 0.048; OKLCH L 38.0% C 0.127 H 15.7°. Best body text is #FFFFFF at 10.68:1 contrast (WCAG AA passes).

Color values

HEX	#771A2B
RGB	rgb(119, 26, 43)
HSL	hsl(349, 64%, 28%)
HSV	hsv(349, 78%, 47%)
CMYK	cmyk(0%, 78.2%, 63.9%, 53.3%)
CIE-LAB	lab(26.26, 40.67, 14.01)
CIE-LCH	lch(26.26, 43.01, 19.00°)
OKLab	oklab(38.03% 0.1218 0.0341)
OKLCH	oklch(38.03% 0.127 15.7)
XYZ	xyz(8.4141, 4.8364, 2.7755)
Luminance	0.0483 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771A2B #1A7766

analogous

#771A59 #771A2B #77371A

triadic

#771A2B #2B771A #1A2B77

tetradic

#771A2B #59771A #1A7766 #371A77

square

#771A2B #59771A #1A7766 #371A77

split-complementary

#771A2B #1A7737 #1A5977

monochromatic

#190509 #450F19 #771A2B #A9253D #D33854

Accessibility & contrast

On white

10.68

#771A2B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.97

#771A2B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771A2B

10.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771A2B	#FFFFFF	#000000	##FFFFFF
##771A2B	1.00	10.68	1.97	10.68
#FFFFFF	10.68	1.00	21.00	1.00
#000000	1.97	21.00	1.00	21.00
##FFFFFF	10.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#34322B

Deuteranopia (green-blind)

#4B4528

Tritanopia (blue-blind)

#830021

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771a2b;
/* rgb */ color: rgb(119, 26, 43);
/* oklch */ color: oklch(38.0% 0.127 15.7);

Tailwind

colors: {
  custom: {
    50: '#a45f64',
    500: '#771a2b',
    950: '#000000',
  },
}

SCSS

$custom: #771a2b;
$custom-light: #a45f64;
$custom-dark: #000000;

JSON

{
  "hex": "#771a2b",
  "rgb": {
    "r": 119,
    "g": 26,
    "b": 43
  },
  "hsl": {
    "h": 349.032,
    "s": 64.138,
    "l": 28.431
  },
  "oklch": {
    "l": 0.38026,
    "c": 0.1265,
    "h": 15.7
  },
  "luminance": 0.04835
}

Semantic roles & 50–950 ramp

primary

#771A2B

secondary

#41AC98

accent

#E7C941

background

#FAF5F5

surface

#F4EAEA

border

#CEC6C6

text

#100505

muted

#7F7979

Preview Lab

Preview with #771A2B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →