#771A29#771A29

#771A29 is a dark, vivid red. Relative luminance 0.048; OKLCH L 38.0% C 0.126 H 17.0°. Best body text is #FFFFFF at 10.69:1 contrast (WCAG AA passes).

Color values

HEX	#771A29
RGB	rgb(119, 26, 41)
HSL	hsl(350, 64%, 28%)
HSV	hsv(350, 78%, 47%)
CMYK	cmyk(0%, 78.2%, 65.5%, 53.3%)
CIE-LAB	lab(26.22, 40.53, 15.30)
CIE-LCH	lch(26.22, 43.32, 20.68°)
OKLab	oklab(37.98% 0.121 0.0369)
OKLCH	oklch(37.98% 0.126 17)
XYZ	xyz(8.3783, 4.8221, 2.5870)
Luminance	0.0482 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771A29 #1A7768

analogous

#771A57 #771A29 #77391A

triadic

#771A29 #29771A #1A2977

tetradic

#771A29 #57771A #1A7768 #391A77

square

#771A29 #57771A #1A7768 #391A77

split-complementary

#771A29 #1A7739 #1A5777

monochromatic

#190509 #450F18 #771A29 #A9253A #D33851

Accessibility & contrast

On white

10.69

#771A29 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.96

#771A29 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771A29

10.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771A29	#FFFFFF	#000000	##FFFFFF
##771A29	1.00	10.69	1.96	10.69
#FFFFFF	10.69	1.00	21.00	1.00
#000000	1.96	21.00	1.00	21.00
##FFFFFF	10.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#343229

Deuteranopia (green-blind)

#4C4526

Tritanopia (blue-blind)

#830020

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771a29;
/* rgb */ color: rgb(119, 26, 41);
/* oklch */ color: oklch(38.0% 0.126 17.0);

Tailwind

colors: {
  custom: {
    50: '#a45f62',
    500: '#771a29',
    950: '#000000',
  },
}

SCSS

$custom: #771a29;
$custom-light: #a45f62;
$custom-dark: #000000;

JSON

{
  "hex": "#771a29",
  "rgb": {
    "r": 119,
    "g": 26,
    "b": 41
  },
  "hsl": {
    "h": 350.323,
    "s": 64.138,
    "l": 28.431
  },
  "oklch": {
    "l": 0.37982,
    "c": 0.12646,
    "h": 17
  },
  "luminance": 0.04821
}

Semantic roles & 50–950 ramp

primary

#771A29

secondary

#41AC9A

accent

#E7CC41

background

#FAF5F5

surface

#F4EAEA

border

#CEC6C6

text

#100505

muted

#7F7979

Preview Lab

Preview with #771A29

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →