#77197B#77197B

#77197B is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.5% C 0.169 H 326.3°. Best body text is #FFFFFF at 9.50:1 contrast (WCAG AA passes).

Color values

HEX	#77197B
RGB	rgb(119, 25, 123)
HSL	hsl(298, 66%, 29%)
HSV	hsv(298, 80%, 48%)
CMYK	cmyk(3.3%, 79.7%, 0%, 51.8%)
CIE-LAB	lab(29.53, 51.25, -33.83)
CIE-LCH	lch(29.53, 61.41, 326.57°)
OKLab	oklab(41.5% 0.1409 -0.0941)
OKLCH	oklch(41.5% 0.169 326.3)
XYZ	xyz(11.5303, 6.0481, 19.2951)
Luminance	0.0605 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77197B #1D7B19

analogous

#46197B #77197B #7B194E

triadic

#77197B #7B7719 #197B77

tetradic

#77197B #7B4619 #1D7B19 #194E7B

square

#77197B #7B4619 #1D7B19 #194E7B

split-complementary

#77197B #4E7B19 #197B46

monochromatic

#190519 #460F48 #77197B #A823AE #D038D7

Accessibility & contrast

On white

9.50

#77197B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#77197B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77197B

9.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77197B	#FFFFFF	#000000	##FFFFFF
##77197B	1.00	9.50	2.21	9.50
#FFFFFF	9.50	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003E7E

Deuteranopia (green-blind)

#314A79

Tritanopia (blue-blind)

#7A2B4A

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #77197b;
/* rgb */ color: rgb(119, 25, 123);
/* oklch */ color: oklch(41.5% 0.169 326.3);

Tailwind

colors: {
  custom: {
    50: '#a262a2',
    500: '#77197b',
    950: '#000000',
  },
}

SCSS

$custom: #77197b;
$custom-light: #a262a2;
$custom-dark: #000000;

JSON

{
  "hex": "#77197b",
  "rgb": {
    "r": 119,
    "g": 25,
    "b": 123
  },
  "hsl": {
    "h": 297.551,
    "s": 66.216,
    "l": 29.02
  },
  "oklch": {
    "l": 0.41498,
    "c": 0.16947,
    "h": 326.3
  },
  "luminance": 0.06047
}

Semantic roles & 50–950 ramp

primary

#77197B

secondary

#45AF40

accent

#E93F46

background

#FAF6FA

surface

#F4EBF3

border

#CEC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #77197B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →