#771974#771974

#771974 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.1% C 0.164 H 329.5°. Best body text is #FFFFFF at 9.65:1 contrast (WCAG AA passes).

Color values

HEX	#771974
RGB	rgb(119, 25, 116)
HSL	hsl(302, 65%, 28%)
HSV	hsv(302, 79%, 47%)
CMYK	cmyk(0%, 79%, 2.5%, 53.3%)
CIE-LAB	lab(29.11, 50.04, -30.07)
CIE-LCH	lch(29.11, 58.38, 328.99°)
OKLab	oklab(41.06% 0.1411 -0.0832)
OKLCH	oklch(41.06% 0.164 329.5)
XYZ	xyz(11.1077, 5.8790, 17.0693)
Luminance	0.0588 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771974 #19771C

analogous

#4B1977 #771974 #771945

triadic

#771974 #747719 #197477

tetradic

#771974 #774B19 #19771C #194577

square

#771974 #774B19 #19771C #194577

split-complementary

#771974 #457719 #19774B

monochromatic

#190519 #440E43 #771974 #AA24A5 #D536D0

Accessibility & contrast

On white

9.65

#771974 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.18

#771974 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771974

9.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771974	#FFFFFF	#000000	##FFFFFF
##771974	1.00	9.65	2.18	9.65
#FFFFFF	9.65	1.00	21.00	1.00
#000000	2.18	21.00	1.00	21.00
##FFFFFF	9.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#083D76

Deuteranopia (green-blind)

#364972

Tritanopia (blue-blind)

#7B2746

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #771974;
/* rgb */ color: rgb(119, 25, 116);
/* oklch */ color: oklch(41.1% 0.164 329.5);

Tailwind

colors: {
  custom: {
    50: '#a2629c',
    500: '#771974',
    950: '#000000',
  },
}

SCSS

$custom: #771974;
$custom-light: #a2629c;
$custom-dark: #000000;

JSON

{
  "hex": "#771974",
  "rgb": {
    "r": 119,
    "g": 25,
    "b": 116
  },
  "hsl": {
    "h": 301.915,
    "s": 65.278,
    "l": 28.235
  },
  "oklch": {
    "l": 0.41055,
    "c": 0.16383,
    "h": 329.5
  },
  "luminance": 0.05878
}

Semantic roles & 50–950 ramp

primary

#771974

secondary

#40AC43

accent

#E84540

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #771974

Body copy rendered with the generated semantic roles for this colour.

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