#771968#771968

#771968 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.4% C 0.155 H 335.5°. Best body text is #FFFFFF at 9.89:1 contrast (WCAG AA passes).

Color values

HEX	#771968
RGB	rgb(119, 25, 104)
HSL	hsl(310, 65%, 28%)
HSV	hsv(310, 79%, 47%)
CMYK	cmyk(0%, 79%, 12.6%, 53.3%)
CIE-LAB	lab(28.43, 48.07, -23.45)
CIE-LCH	lch(28.43, 53.48, 334.00°)
OKLab	oklab(40.35% 0.1407 -0.064)
OKLCH	oklch(40.35% 0.155 335.5)
XYZ	xyz(10.4542, 5.6176, 13.6277)
Luminance	0.0562 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771968 #197728

analogous

#571977 #771968 #771939

triadic

#771968 #687719 #196877

tetradic

#771968 #775719 #197728 #193977

square

#771968 #775719 #197728 #193977

split-complementary

#771968 #397719 #197757

monochromatic

#190516 #440E3C #771968 #AA2494 #D536BB

Accessibility & contrast

On white

9.89

#771968 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.12

#771968 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771968

9.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771968	#FFFFFF	#000000	##FFFFFF
##771968	1.00	9.89	2.12	9.89
#FFFFFF	9.89	1.00	21.00	1.00
#000000	2.12	21.00	1.00	21.00
##FFFFFF	9.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#193A6A

Deuteranopia (green-blind)

#3C4866

Tritanopia (blue-blind)

#7D213F

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #771968;
/* rgb */ color: rgb(119, 25, 104);
/* oklch */ color: oklch(40.4% 0.155 335.5);

Tailwind

colors: {
  custom: {
    50: '#a26193',
    500: '#771968',
    950: '#000000',
  },
}

SCSS

$custom: #771968;
$custom-light: #a26193;
$custom-dark: #000000;

JSON

{
  "hex": "#771968",
  "rgb": {
    "r": 119,
    "g": 25,
    "b": 104
  },
  "hsl": {
    "h": 309.574,
    "s": 65.278,
    "l": 28.235
  },
  "oklch": {
    "l": 0.4035,
    "c": 0.15458,
    "h": 335.5
  },
  "luminance": 0.05617
}

Semantic roles & 50–950 ramp

primary

#771968

secondary

#40AC51

accent

#E85A40

background

#FAF6F9

surface

#F4EBF1

border

#CEC6CB

text

#0F050D

muted

#7F7A7E

Preview Lab

Preview with #771968

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →