#77194B#77194B

#77194B is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.136 H 353.1°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).

Color values

HEX	#77194B
RGB	rgb(119, 25, 75)
HSL	hsl(328, 65%, 28%)
HSV	hsv(328, 79%, 47%)
CMYK	cmyk(0%, 79%, 37%, 53.3%)
CIE-LAB	lab(27.09, 44.05, -6.43)
CIE-LCH	lch(27.09, 44.52, 351.70°)
OKLab	oklab(38.95% 0.1351 -0.0165)
OKLCH	oklch(38.95% 0.136 353.1)
XYZ	xyz(9.2260, 5.1263, 7.1589)
Luminance	0.0512 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77194B #197745

analogous

#741977 #77194B #77191C

triadic

#77194B #4B7719 #194B77

tetradic

#77194B #777419 #197745 #191C77

square

#77194B #777419 #197745 #191C77

split-complementary

#77194B #1C7719 #197774

monochromatic

#190510 #440E2B #77194B #AA246B #D5368A

Accessibility & contrast

On white

10.37

#77194B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.03

#77194B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77194B

10.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77194B	#FFFFFF	#000000	##FFFFFF
##77194B	1.00	10.37	2.03	10.37
#FFFFFF	10.37	1.00	21.00	1.00
#000000	2.03	21.00	1.00	21.00
##FFFFFF	10.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B354C

Deuteranopia (green-blind)

#454649

Tritanopia (blue-blind)

#810F2F

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #77194b;
/* rgb */ color: rgb(119, 25, 75);
/* oklch */ color: oklch(38.9% 0.136 353.1);

Tailwind

colors: {
  custom: {
    50: '#a2607d',
    500: '#77194b',
    950: '#000000',
  },
}

SCSS

$custom: #77194b;
$custom-light: #a2607d;
$custom-dark: #000000;

JSON

{
  "hex": "#77194b",
  "rgb": {
    "r": 119,
    "g": 25,
    "b": 75
  },
  "hsl": {
    "h": 328.085,
    "s": 65.278,
    "l": 28.235
  },
  "oklch": {
    "l": 0.38947,
    "c": 0.13614,
    "h": 353.1
  },
  "luminance": 0.05125
}

Semantic roles & 50–950 ramp

primary

#77194B

secondary

#40AC72

accent

#E88F40

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#100509

muted

#7F7A7B

Preview Lab

Preview with #77194B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →