#77194A#77194A
#77194A is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.136 H 353.7°. Best body text is #FFFFFF at 10.38:1 contrast (WCAG AA passes).
Color values
| HEX | #77194A |
|---|---|
| RGB | rgb(119, 25, 74) |
| HSL | hsl(329, 65%, 28%) |
| HSV | hsv(329, 79%, 47%) |
| CMYK | cmyk(0%, 79%, 37.8%, 53.3%) |
| CIE-LAB | lab(27.05, 43.93, -5.81) |
| CIE-LCH | lch(27.05, 44.31, 352.46°) |
| OKLab | oklab(38.91% 0.1348 -0.0148) |
| OKLCH | oklch(38.91% 0.136 353.7) |
| XYZ | xyz(9.1920, 5.1127, 6.9800) |
| Luminance | 0.0511 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.90
Velvet
#750851
ΔE00 3.79
Wine (survey)
#80013F
ΔE00 4.27
Merlot
#730039
ΔE00 4.31
Reddish Purple
#910951
ΔE00 5.01
Mulberry
#920A4E
ΔE00 5.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77194A #197746
analogous
#751977 #77194A #77191B
triadic
#77194A #4A7719 #194A77
tetradic
#77194A #777519 #197746 #191B77
square
#77194A #777519 #197746 #191B77
split-complementary
#77194A #1B7719 #197775
monochromatic
#190510 #440E2B #77194A #AA2469 #D53689
Accessibility & contrast
On white
10.38
#77194A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#77194A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77194A
10.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77194A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77194A | 1.00 | 10.38 | 2.02 | 10.38 |
| #FFFFFF | 10.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2B354B
Deuteranopia (green-blind)
#464648
Tritanopia (blue-blind)
#810F2F
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #77194a; /* rgb */ color: rgb(119, 25, 74); /* oklch */ color: oklch(38.9% 0.136 353.7);
Tailwind
colors: {
custom: {
50: '#a2607c',
500: '#77194a',
950: '#000000',
},
}SCSS
$custom: #77194a; $custom-light: #a2607c; $custom-dark: #000000;
JSON
{
"hex": "#77194a",
"rgb": {
"r": 119,
"g": 25,
"b": 74
},
"hsl": {
"h": 328.723,
"s": 65.278,
"l": 28.235
},
"oklch": {
"l": 0.38906,
"c": 0.13565,
"h": 353.7
},
"luminance": 0.05112
}Semantic roles & 50–950 ramp
primary
#77194A
secondary
#40AC74
accent
#E89040
background
#FAF5F7
surface
#F4EAEE
border
#CEC6C9
text
#100509
muted
#7F797B