#771890#771890

#771890 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.9% C 0.188 H 317.8°. Best body text is #FFFFFF at 9.06:1 contrast (WCAG AA passes).

Color values

HEX	#771890
RGB	rgb(119, 24, 144)
HSL	hsl(288, 71%, 33%)
HSV	hsv(288, 83%, 56%)
CMYK	cmyk(17.4%, 83.3%, 0%, 43.5%)
CIE-LAB	lab(30.85, 55.45, -44.82)
CIE-LCH	lch(30.85, 71.30, 321.05°)
OKLab	oklab(42.88% 0.1392 -0.1263)
OKLCH	oklch(42.88% 0.188 317.8)
XYZ	xyz(12.9677, 6.5894, 26.9690)
Luminance	0.0659 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771890 #319018

analogous

#3B1890 #771890 #90186D

triadic

#771890 #907718 #189077

tetradic

#771890 #903B18 #319018 #186D90

square

#771890 #903B18 #319018 #186D90

split-complementary

#771890 #6D9018 #18903B

monochromatic

#200727 #4C0F5C #771890 #A221C4 #BF43E0

Accessibility & contrast

On white

9.06

#771890 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.32

#771890 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771890

9.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771890	#FFFFFF	#000000	##FFFFFF
##771890	1.00	9.06	2.32	9.06
#FFFFFF	9.06	1.00	21.00	1.00
#000000	2.32	21.00	1.00	21.00
##FFFFFF	9.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004393

Deuteranopia (green-blind)

#1D4B8E

Tritanopia (blue-blind)

#763555

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #771890;
/* rgb */ color: rgb(119, 24, 144);
/* oklch */ color: oklch(42.9% 0.188 317.8);

Tailwind

colors: {
  custom: {
    50: '#a263b1',
    500: '#771890',
    950: '#000000',
  },
}

SCSS

$custom: #771890;
$custom-light: #a263b1;
$custom-dark: #000000;

JSON

{
  "hex": "#771890",
  "rgb": {
    "r": 119,
    "g": 24,
    "b": 144
  },
  "hsl": {
    "h": 287.5,
    "s": 71.429,
    "l": 32.941
  },
  "oklch": {
    "l": 0.42884,
    "c": 0.18794,
    "h": 317.8
  },
  "luminance": 0.06589
}

Semantic roles & 50–950 ramp

primary

#771890

secondary

#5DC043

accent

#EE3A5F

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #771890

Body copy rendered with the generated semantic roles for this colour.

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