#77183A#77183A
#77183A is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.2% C 0.131 H 4.7°. Best body text is #FFFFFF at 10.63:1 contrast (WCAG AA passes).
Color values
| HEX | #77183A |
|---|---|
| RGB | rgb(119, 24, 58) |
| HSL | hsl(339, 66%, 28%) |
| HSV | hsv(339, 80%, 47%) |
| CMYK | cmyk(0%, 79.8%, 51.3%, 53.3%) |
| CIE-LAB | lab(26.40, 42.59, 4.02) |
| CIE-LCH | lch(26.40, 42.78, 5.39°) |
| OKLab | oklab(38.25% 0.1303 0.0107) |
| OKLCH | oklch(38.25% 0.131 4.7) |
| XYZ | xyz(8.6989, 4.8819, 4.4864) |
| Luminance | 0.0488 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.09
Merlot
#730039
ΔE00 3.32
Bordeaux
#7B002C
ΔE00 4.44
Red Purple
#820747
ΔE00 4.49
Red Wine
#8C0034
ΔE00 5.43
Burgundy (survey)
#610023
ΔE00 6.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77183A #187755
analogous
#771869 #77183A #772518
triadic
#77183A #3A7718 #183A77
tetradic
#77183A #697718 #187755 #251877
square
#77183A #697718 #187755 #251877
split-complementary
#77183A #187725 #186977
monochromatic
#19050C #440E21 #77183A #AA2253 #D6336E
Accessibility & contrast
On white
10.63
#77183A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.98
#77183A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77183A
10.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77183A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77183A | 1.00 | 10.63 | 1.98 | 10.63 |
| #FFFFFF | 10.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.98 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#30333B
Deuteranopia (green-blind)
#494538
Tritanopia (blue-blind)
#820127
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #77183a; /* rgb */ color: rgb(119, 24, 58); /* oklch */ color: oklch(38.2% 0.131 4.7);
Tailwind
colors: {
custom: {
50: '#a35f6f',
500: '#77183a',
950: '#000000',
},
}SCSS
$custom: #77183a; $custom-light: #a35f6f; $custom-dark: #000000;
JSON
{
"hex": "#77183a",
"rgb": {
"r": 119,
"g": 24,
"b": 58
},
"hsl": {
"h": 338.526,
"s": 66.434,
"l": 28.039
},
"oklch": {
"l": 0.38248,
"c": 0.13074,
"h": 4.7
},
"luminance": 0.04881
}Semantic roles & 50–950 ramp
primary
#77183A
secondary
#3FAC85
accent
#E9AC3E
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#100507
muted
#7F797A