#77182C#77182C

#77182C is a dark, vivid red. Relative luminance 0.048; OKLCH L 37.9% C 0.129 H 14.4°. Best body text is #FFFFFF at 10.76:1 contrast (WCAG AA passes).

Color values

HEX	#77182C
RGB	rgb(119, 24, 44)
HSL	hsl(347, 66%, 28%)
HSV	hsv(347, 80%, 47%)
CMYK	cmyk(0%, 79.8%, 63%, 53.3%)
CIE-LAB	lab(26.03, 41.44, 13.03)
CIE-LCH	lch(26.03, 43.44, 17.45°)
OKLab	oklab(37.86% 0.1245 0.0319)
OKLCH	oklch(37.86% 0.129 14.4)
XYZ	xyz(8.3899, 4.7583, 2.8591)
Luminance	0.0476 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77182C #187763

analogous

#77185C #77182C #773318

triadic

#77182C #2C7718 #182C77

tetradic

#77182C #5C7718 #187763 #331877

square

#77182C #5C7718 #187763 #331877

split-complementary

#77182C #187733 #185C77

monochromatic

#190509 #440E19 #77182C #AA223F #D63356

Accessibility & contrast

On white

10.76

#77182C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.95

#77182C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77182C

10.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77182C	#FFFFFF	#000000	##FFFFFF
##77182C	1.00	10.76	1.95	10.76
#FFFFFF	10.76	1.00	21.00	1.00
#000000	1.95	21.00	1.00	21.00
##FFFFFF	10.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#33312C

Deuteranopia (green-blind)

#4B4529

Tritanopia (blue-blind)

#830021

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #77182c;
/* rgb */ color: rgb(119, 24, 44);
/* oklch */ color: oklch(37.9% 0.129 14.4);

Tailwind

colors: {
  custom: {
    50: '#a45f64',
    500: '#77182c',
    950: '#000000',
  },
}

SCSS

$custom: #77182c;
$custom-light: #a45f64;
$custom-dark: #000000;

JSON

{
  "hex": "#77182c",
  "rgb": {
    "r": 119,
    "g": 24,
    "b": 44
  },
  "hsl": {
    "h": 347.368,
    "s": 66.434,
    "l": 28.039
  },
  "oklch": {
    "l": 0.37864,
    "c": 0.12852,
    "h": 14.4
  },
  "luminance": 0.04757
}

Semantic roles & 50–950 ramp

primary

#77182C

secondary

#3FAC95

accent

#E9C53E

background

#FAF5F6

surface

#F4EAEB

border

#CEC6C6

text

#100505

muted

#7F797A

Preview Lab

Preview with #77182C

Body copy rendered with the generated semantic roles for this colour.

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