#771781#771781

#771781 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.8% C 0.176 H 323.7°. Best body text is #FFFFFF at 9.44:1 contrast (WCAG AA passes).

Color values

HEX	#771781
RGB	rgb(119, 23, 129)
HSL	hsl(294, 70%, 30%)
HSV	hsv(294, 82%, 51%)
CMYK	cmyk(7.8%, 82.2%, 0%, 49.4%)
CIE-LAB	lab(29.71, 52.92, -37.32)
CIE-LCH	lch(29.71, 64.76, 324.81°)
OKLab	oklab(41.75% 0.1421 -0.1043)
OKLCH	oklch(41.75% 0.176 323.7)
XYZ	xyz(11.8762, 6.1205, 21.3205)
Luminance	0.0612 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771781 #218117

analogous

#421781 #771781 #811756

triadic

#771781 #817717 #178177

tetradic

#771781 #814217 #218117 #175681

square

#771781 #814217 #218117 #175681

split-complementary

#771781 #568117 #178142

monochromatic

#18051A #470E4D #771781 #A720B5 #CC37DB

Accessibility & contrast

On white

9.44

#771781 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#771781 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771781

9.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771781	#FFFFFF	#000000	##FFFFFF
##771781	1.00	9.44	2.22	9.44
#FFFFFF	9.44	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003F84

Deuteranopia (green-blind)

#2C4A7F

Tritanopia (blue-blind)

#792D4D

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #771781;
/* rgb */ color: rgb(119, 23, 129);
/* oklch */ color: oklch(41.8% 0.176 323.7);

Tailwind

colors: {
  custom: {
    50: '#a262a6',
    500: '#771781',
    950: '#000000',
  },
}

SCSS

$custom: #771781;
$custom-light: #a262a6;
$custom-dark: #000000;

JSON

{
  "hex": "#771781",
  "rgb": {
    "r": 119,
    "g": 23,
    "b": 129
  },
  "hsl": {
    "h": 294.34,
    "s": 69.737,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41751,
    "c": 0.17627,
    "h": 323.7
  },
  "luminance": 0.0612
}

Semantic roles & 50–950 ramp

primary

#771781

secondary

#4AB53E

accent

#ED3B4C

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #771781

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →