#77173F#77173F
#77173F is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.3% C 0.133 H 1.0°. Best body text is #FFFFFF at 10.61:1 contrast (WCAG AA passes).
Color values
| HEX | #77173F |
|---|---|
| RGB | rgb(119, 23, 63) |
| HSL | hsl(335, 68%, 28%) |
| HSV | hsv(335, 81%, 47%) |
| CMYK | cmyk(0%, 80.7%, 47.1%, 53.3%) |
| CIE-LAB | lab(26.43, 43.40, 0.68) |
| CIE-LCH | lch(26.43, 43.40, 0.90°) |
| OKLab | oklab(38.32% 0.1333 0.0022) |
| OKLCH | oklch(38.32% 0.133 1) |
| XYZ | xyz(8.8121, 4.8948, 5.1824) |
| Luminance | 0.0489 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.36
Merlot
#730039
ΔE00 2.50
Red Purple
#820747
ΔE00 3.04
Mulberry
#920A4E
ΔE00 5.39
Reddish Purple
#910951
ΔE00 5.61
Bordeaux
#7B002C
ΔE00 6.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77173F #17774F
analogous
#77176F #77173F #771F17
triadic
#77173F #3F7717 #173F77
tetradic
#77173F #6F7717 #17774F #1F1777
square
#77173F #6F7717 #17774F #1F1777
split-complementary
#77173F #17771F #176F77
monochromatic
#1A050E #440D24 #77173F #AA215A #D73176
Accessibility & contrast
On white
10.61
#77173F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.98
#77173F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77173F
10.61:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77173F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77173F | 1.00 | 10.61 | 1.98 | 10.61 |
| #FFFFFF | 10.61 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.98 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.61 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E3340
Deuteranopia (green-blind)
#47453D
Tritanopia (blue-blind)
#820329
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #77173f; /* rgb */ color: rgb(119, 23, 63); /* oklch */ color: oklch(38.3% 0.133 1.0);
Tailwind
colors: {
custom: {
50: '#a35f73',
500: '#77173f',
950: '#000000',
},
}SCSS
$custom: #77173f; $custom-light: #a35f73; $custom-dark: #000000;
JSON
{
"hex": "#77173f",
"rgb": {
"r": 119,
"g": 23,
"b": 63
},
"hsl": {
"h": 335,
"s": 67.606,
"l": 27.843
},
"oklch": {
"l": 0.38325,
"c": 0.13328,
"h": 1
},
"luminance": 0.04894
}Semantic roles & 50–950 ramp
primary
#77173F
secondary
#3EAC7E
accent
#EAA23D
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#100508
muted
#7F797B