#77173C#77173C
#77173C is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.2% C 0.132 H 3.1°. Best body text is #FFFFFF at 10.65:1 contrast (WCAG AA passes).
Color values
| HEX | #77173C |
|---|---|
| RGB | rgb(119, 23, 60) |
| HSL | hsl(337, 68%, 28%) |
| HSV | hsv(337, 81%, 47%) |
| CMYK | cmyk(0%, 80.7%, 49.6%, 53.3%) |
| CIE-LAB | lab(26.34, 43.11, 2.58) |
| CIE-LCH | lch(26.34, 43.18, 3.42°) |
| OKLab | oklab(38.22% 0.1321 0.0071) |
| OKLCH | oklch(38.22% 0.132 3.1) |
| XYZ | xyz(8.7305, 4.8622, 4.7529) |
| Luminance | 0.0486 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.58
Merlot
#730039
ΔE00 2.77
Red Purple
#820747
ΔE00 3.79
Bordeaux
#7B002C
ΔE00 5.10
Mulberry
#920A4E
ΔE00 5.78
Red Wine
#8C0034
ΔE00 5.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77173C #177752
analogous
#77176C #77173C #772217
triadic
#77173C #3C7717 #173C77
tetradic
#77173C #6C7717 #177752 #221777
square
#77173C #6C7717 #177752 #221777
split-complementary
#77173C #177722 #176C77
monochromatic
#1A050D #440D22 #77173C #AA2156 #D73171
Accessibility & contrast
On white
10.65
#77173C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.97
#77173C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77173C
10.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77173C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77173C | 1.00 | 10.65 | 1.97 | 10.65 |
| #FFFFFF | 10.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E323D
Deuteranopia (green-blind)
#48453A
Tritanopia (blue-blind)
#820127
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #77173c; /* rgb */ color: rgb(119, 23, 60); /* oklch */ color: oklch(38.2% 0.132 3.1);
Tailwind
colors: {
custom: {
50: '#a35f71',
500: '#77173c',
950: '#000000',
},
}SCSS
$custom: #77173c; $custom-light: #a35f71; $custom-dark: #000000;
JSON
{
"hex": "#77173c",
"rgb": {
"r": 119,
"g": 23,
"b": 60
},
"hsl": {
"h": 336.875,
"s": 67.606,
"l": 27.843
},
"oklch": {
"l": 0.38225,
"c": 0.13233,
"h": 3.1
},
"luminance": 0.04861
}Semantic roles & 50–950 ramp
primary
#77173C
secondary
#3EAC82
accent
#EAA83D
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#100507
muted
#7F797A