#77173B#77173B

#77173B is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.2% C 0.132 H 3.8°. Best body text is #FFFFFF at 10.66:1 contrast (WCAG AA passes).

Color values

HEX#77173B
RGBrgb(119, 23, 59)
HSLhsl(338, 68%, 28%)
HSVhsv(338, 81%, 47%)
CMYKcmyk(0%, 80.7%, 50.4%, 53.3%)
CIE-LABlab(26.31, 43.01, 3.21)
CIE-LCHlch(26.31, 43.13, 4.27°)
OKLaboklab(38.19% 0.1318 0.0087)
OKLCHoklch(38.19% 0.132 3.8)
XYZxyz(8.7043, 4.8517, 4.6149)
Luminance0.0485 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77173B #177753
analogous
#77176B #77173B #772317
triadic
#77173B #3B7717 #173B77
tetradic
#77173B #6B7717 #177753 #231777
square
#77173B #6B7717 #177753 #231777
split-complementary
#77173B #177723 #176B77
monochromatic
#1A050D #440D22 #77173B #AA2154 #D7316F

Accessibility & contrast

On white

10.66
#77173B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.97
#77173B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77173B
10.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77173B#FFFFFF#000000##FFFFFF
##77173B1.0010.661.9710.66
#FFFFFF10.661.0021.001.00
#0000001.9721.001.0021.00
##FFFFFF10.661.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2F323C
Deuteranopia (green-blind)
#484539
Tritanopia (blue-blind)
#820027
Achromatopsia (no color)
#3E3E3E

Design tokens & code

CSS
--color: #77173b;
/* rgb */ color: rgb(119, 23, 59);
/* oklch */ color: oklch(38.2% 0.132 3.8);
Tailwind
colors: {
  custom: {
    50: '#a35f70',
    500: '#77173b',
    950: '#000000',
  },
}
SCSS
$custom: #77173b;
$custom-light: #a35f70;
$custom-dark: #000000;
JSON
{
  "hex": "#77173b",
  "rgb": {
    "r": 119,
    "g": 23,
    "b": 59
  },
  "hsl": {
    "h": 337.5,
    "s": 67.606,
    "l": 27.843
  },
  "oklch": {
    "l": 0.38193,
    "c": 0.13203,
    "h": 3.8
  },
  "luminance": 0.0485
}

Semantic roles & 50–950 ramp

primary
#77173B
secondary
#3EAC83
accent
#EAAA3D
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#100507
muted
#7F797A

Preview Lab

Preview with #77173B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77173B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva