#77173A#77173A
#77173A is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.2% C 0.132 H 4.5°. Best body text is #FFFFFF at 10.67:1 contrast (WCAG AA passes).
Color values
| HEX | #77173A |
|---|---|
| RGB | rgb(119, 23, 58) |
| HSL | hsl(338, 68%, 28%) |
| HSV | hsv(338, 81%, 47%) |
| CMYK | cmyk(0%, 80.7%, 51.3%, 53.3%) |
| CIE-LAB | lab(26.28, 42.92, 3.85) |
| CIE-LCH | lch(26.28, 43.09, 5.12°) |
| OKLab | oklab(38.16% 0.1314 0.0102) |
| OKLCH | oklch(38.16% 0.132 4.5) |
| XYZ | xyz(8.6786, 4.8414, 4.4797) |
| Luminance | 0.0484 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.95
Merlot
#730039
ΔE00 3.15
Red Purple
#820747
ΔE00 4.37
Bordeaux
#7B002C
ΔE00 4.47
Red Wine
#8C0034
ΔE00 5.48
Burgundy (survey)
#610023
ΔE00 6.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77173A #177754
analogous
#77176A #77173A #772417
triadic
#77173A #3A7717 #173A77
tetradic
#77173A #6A7717 #177754 #241777
square
#77173A #6A7717 #177754 #241777
split-complementary
#77173A #177724 #176A77
monochromatic
#1A050C #440D21 #77173A #AA2153 #D7316E
Accessibility & contrast
On white
10.67
#77173A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.97
#77173A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77173A
10.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77173A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77173A | 1.00 | 10.67 | 1.97 | 10.67 |
| #FFFFFF | 10.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F323B
Deuteranopia (green-blind)
#484538
Tritanopia (blue-blind)
#820026
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #77173a; /* rgb */ color: rgb(119, 23, 58); /* oklch */ color: oklch(38.2% 0.132 4.5);
Tailwind
colors: {
custom: {
50: '#a35f6f',
500: '#77173a',
950: '#000000',
},
}SCSS
$custom: #77173a; $custom-light: #a35f6f; $custom-dark: #000000;
JSON
{
"hex": "#77173a",
"rgb": {
"r": 119,
"g": 23,
"b": 58
},
"hsl": {
"h": 338.125,
"s": 67.606,
"l": 27.843
},
"oklch": {
"l": 0.38161,
"c": 0.13176,
"h": 4.5
},
"luminance": 0.0484
}Semantic roles & 50–950 ramp
primary
#77173A
secondary
#3EAC84
accent
#EAAB3D
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#100507
muted
#7F797A