#771737#771737

#771737 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.1% C 0.131 H 6.6°. Best body text is #FFFFFF at 10.70:1 contrast (WCAG AA passes).

Color values

HEX	#771737
RGB	rgb(119, 23, 55)
HSL	hsl(340, 68%, 28%)
HSV	hsv(340, 81%, 47%)
CMYK	cmyk(0%, 80.7%, 53.8%, 53.3%)
CIE-LAB	lab(26.19, 42.65, 5.77)
CIE-LCH	lch(26.19, 43.04, 7.70°)
OKLab	oklab(38.07% 0.1302 0.015)
OKLCH	oklch(38.07% 0.131 6.6)
XYZ	xyz(8.6045, 4.8118, 4.0894)
Luminance	0.0481 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771737 #177757

analogous

#771767 #771737 #772717

triadic

#771737 #377717 #173777

tetradic

#771737 #677717 #177757 #271777

square

#771737 #677717 #177757 #271777

split-complementary

#771737 #177727 #176777

monochromatic

#1A050C #440D1F #771737 #AA214F #D73169

Accessibility & contrast

On white

10.70

#771737 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.96

#771737 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771737

10.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771737	#FFFFFF	#000000	##FFFFFF
##771737	1.00	10.70	1.96	10.70
#FFFFFF	10.70	1.00	21.00	1.00
#000000	1.96	21.00	1.00	21.00
##FFFFFF	10.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#303238

Deuteranopia (green-blind)

#494535

Tritanopia (blue-blind)

#820025

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771737;
/* rgb */ color: rgb(119, 23, 55);
/* oklch */ color: oklch(38.1% 0.131 6.6);

Tailwind

colors: {
  custom: {
    50: '#a45f6d',
    500: '#771737',
    950: '#000000',
  },
}

SCSS

$custom: #771737;
$custom-light: #a45f6d;
$custom-dark: #000000;

JSON

{
  "hex": "#771737",
  "rgb": {
    "r": 119,
    "g": 23,
    "b": 55
  },
  "hsl": {
    "h": 340,
    "s": 67.606,
    "l": 27.843
  },
  "oklch": {
    "l": 0.38069,
    "c": 0.13103,
    "h": 6.6
  },
  "luminance": 0.04811
}

Semantic roles & 50–950 ramp

primary

#771737

secondary

#3EAC87

accent

#EAB13D

background

#FAF5F6

surface

#F4EAEB

border

#CEC6C6

text

#100507

muted

#7F797A

Preview Lab

Preview with #771737

Body copy rendered with the generated semantic roles for this colour.

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