#771723#771723

#771723 is a dark, vivid red. Relative luminance 0.047; OKLCH L 37.6% C 0.129 H 19.8°. Best body text is #FFFFFF at 10.87:1 contrast (WCAG AA passes).

Color values

HEX	#771723
RGB	rgb(119, 23, 35)
HSL	hsl(353, 68%, 28%)
HSV	hsv(353, 81%, 47%)
CMYK	cmyk(0%, 80.7%, 70.6%, 53.3%)
CIE-LAB	lab(25.74, 41.21, 18.70)
CIE-LCH	lch(25.74, 45.25, 24.41°)
OKLab	oklab(37.58% 0.1218 0.0439)
OKLCH	oklch(37.58% 0.129 19.8)
XYZ	xyz(8.2184, 4.6573, 2.0560)
Luminance	0.0466 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771723 #17776B

analogous

#771753 #771723 #773B17

triadic

#771723 #237717 #172377

tetradic

#771723 #537717 #17776B #3B1777

square

#771723 #537717 #17776B #3B1777

split-complementary

#771723 #17773B #175377

monochromatic

#1A0508 #440D14 #771723 #AA2132 #D73146

Accessibility & contrast

On white

10.87

#771723 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.93

#771723 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771723

10.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771723	#FFFFFF	#000000	##FFFFFF
##771723	1.00	10.87	1.93	10.87
#FFFFFF	10.87	1.00	21.00	1.00
#000000	1.93	21.00	1.00	21.00
##FFFFFF	10.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#333023

Deuteranopia (green-blind)

#4B4420

Tritanopia (blue-blind)

#83001C

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #771723;
/* rgb */ color: rgb(119, 23, 35);
/* oklch */ color: oklch(37.6% 0.129 19.8);

Tailwind

colors: {
  custom: {
    50: '#a55e5d',
    500: '#771723',
    950: '#000000',
  },
}

SCSS

$custom: #771723;
$custom-light: #a55e5d;
$custom-dark: #000000;

JSON

{
  "hex": "#771723",
  "rgb": {
    "r": 119,
    "g": 23,
    "b": 35
  },
  "hsl": {
    "h": 352.5,
    "s": 67.606,
    "l": 27.843
  },
  "oklch": {
    "l": 0.37584,
    "c": 0.12943,
    "h": 19.8
  },
  "luminance": 0.04656
}

Semantic roles & 50–950 ramp

primary

#771723

secondary

#3EAC9E

accent

#EAD53D

background

#FAF5F5

surface

#F4EAE9

border

#CEC6C5

text

#110504

muted

#807979

Preview Lab

Preview with #771723

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →