#771674#771674

#771674 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.8% C 0.167 H 329.5°. Best body text is #FFFFFF at 9.76:1 contrast (WCAG AA passes).

Color values

HEX	#771674
RGB	rgb(119, 22, 116)
HSL	hsl(302, 69%, 28%)
HSV	hsv(302, 82%, 47%)
CMYK	cmyk(0%, 81.5%, 2.5%, 53.3%)
CIE-LAB	lab(28.79, 50.94, -30.57)
CIE-LCH	lch(28.79, 59.41, 329.03°)
OKLab	oklab(40.83% 0.1437 -0.0846)
OKLCH	oklch(40.83% 0.167 329.5)
XYZ	xyz(11.0470, 5.7576, 17.0491)
Luminance	0.0576 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771674 #167719

analogous

#4A1677 #771674 #771643

triadic

#771674 #747716 #167477

tetradic

#771674 #774A16 #167719 #164377

square

#771674 #774A16 #167719 #164377

split-complementary

#771674 #437716 #16774A

monochromatic

#1A0519 #430C42 #771674 #AB20A6 #D92FD3

Accessibility & contrast

On white

9.76

#771674 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#771674 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771674

9.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771674	#FFFFFF	#000000	##FFFFFF
##771674	1.00	9.76	2.15	9.76
#FFFFFF	9.76	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#023C76

Deuteranopia (green-blind)

#344872

Tritanopia (blue-blind)

#7B2545

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #771674;
/* rgb */ color: rgb(119, 22, 116);
/* oklch */ color: oklch(40.8% 0.167 329.5);

Tailwind

colors: {
  custom: {
    50: '#a2619c',
    500: '#771674',
    950: '#000000',
  },
}

SCSS

$custom: #771674;
$custom-light: #a2619c;
$custom-dark: #000000;

JSON

{
  "hex": "#771674",
  "rgb": {
    "r": 119,
    "g": 22,
    "b": 116
  },
  "hsl": {
    "h": 301.856,
    "s": 68.794,
    "l": 27.647
  },
  "oklch": {
    "l": 0.40832,
    "c": 0.16677,
    "h": 329.5
  },
  "luminance": 0.05757
}

Semantic roles & 50–950 ramp

primary

#771674

secondary

#3CAC40

accent

#EC423C

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #771674

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →