#771672#771672

#771672 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.7% C 0.165 H 330.5°. Best body text is #FFFFFF at 9.80:1 contrast (WCAG AA passes).

Color values

HEX	#771672
RGB	rgb(119, 22, 114)
HSL	hsl(303, 69%, 28%)
HSV	hsv(303, 82%, 47%)
CMYK	cmyk(0%, 81.5%, 4.2%, 53.3%)
CIE-LAB	lab(28.67, 50.60, -29.48)
CIE-LCH	lch(28.67, 58.57, 329.77°)
OKLab	oklab(40.71% 0.1438 -0.0814)
OKLCH	oklch(40.71% 0.165 330.5)
XYZ	xyz(10.9319, 5.7115, 16.4430)
Luminance	0.0571 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771672 #16771B

analogous

#4C1677 #771672 #771641

triadic

#771672 #727716 #167277

tetradic

#771672 #774C16 #16771B #164177

square

#771672 #774C16 #16771B #164177

split-complementary

#771672 #417716 #16774C

monochromatic

#1A0519 #430C41 #771672 #AB20A3 #D92FD0

Accessibility & contrast

On white

9.80

#771672 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#771672 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771672

9.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771672	#FFFFFF	#000000	##FFFFFF
##771672	1.00	9.80	2.14	9.80
#FFFFFF	9.80	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#073B74

Deuteranopia (green-blind)

#364870

Tritanopia (blue-blind)

#7C2444

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #771672;
/* rgb */ color: rgb(119, 22, 114);
/* oklch */ color: oklch(40.7% 0.165 330.5);

Tailwind

colors: {
  custom: {
    50: '#a2619b',
    500: '#771672',
    950: '#000000',
  },
}

SCSS

$custom: #771672;
$custom-light: #a2619b;
$custom-dark: #000000;

JSON

{
  "hex": "#771672",
  "rgb": {
    "r": 119,
    "g": 22,
    "b": 114
  },
  "hsl": {
    "h": 303.093,
    "s": 68.794,
    "l": 27.647
  },
  "oklch": {
    "l": 0.40709,
    "c": 0.16522,
    "h": 330.5
  },
  "luminance": 0.05711
}

Semantic roles & 50–950 ramp

primary

#771672

secondary

#3CAC42

accent

#EC453C

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #771672

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →