#771473#771473

#771473 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.168 H 330.0°. Best body text is #FFFFFF at 9.85:1 contrast (WCAG AA passes).

Color values

HEX#771473
RGBrgb(119, 20, 115)
HSLhsl(302, 71%, 27%)
HSVhsv(302, 83%, 47%)
CMYKcmyk(0%, 83.2%, 3.4%, 53.3%)
CIE-LABlab(28.54, 51.33, -30.33)
CIE-LCHlch(28.54, 59.62, 329.42°)
OKLaboklab(40.63% 0.1453 -0.0839)
OKLCHoklch(40.63% 0.168 330)
XYZxyz(10.9524, 5.6609, 16.7322)
Luminance0.0566 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#771473 #147718
analogous
#491477 #771473 #771442
triadic
#771473 #737714 #147377
tetradic
#771473 #774914 #147718 #144277
square
#771473 #774914 #147718 #144277
split-complementary
#771473 #427714 #147749
monochromatic
#1A0419 #430B40 #771473 #AB1DA6 #DB2AD4

Accessibility & contrast

On white

9.85
#771473 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.13
#771473 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771473
9.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##771473#FFFFFF#000000##FFFFFF
##7714731.009.852.139.85
#FFFFFF9.851.0021.001.00
#0000002.1321.001.0021.00
##FFFFFF9.851.0021.001.00

Color blindness preview

Protanopia (red-blind)
#013B75
Deuteranopia (green-blind)
#344871
Tritanopia (blue-blind)
#7C2444
Achromatopsia (no color)
#434343

Design tokens & code

CSS
--color: #771473;
/* rgb */ color: rgb(119, 20, 115);
/* oklch */ color: oklch(40.6% 0.168 330.0);
Tailwind
colors: {
  custom: {
    50: '#a2609c',
    500: '#771473',
    950: '#000000',
  },
}
SCSS
$custom: #771473;
$custom-light: #a2609c;
$custom-dark: #000000;
JSON
{
  "hex": "#771473",
  "rgb": {
    "r": 119,
    "g": 20,
    "b": 115
  },
  "hsl": {
    "h": 302.424,
    "s": 71.223,
    "l": 27.255
  },
  "oklch": {
    "l": 0.40634,
    "c": 0.1678,
    "h": 330
  },
  "luminance": 0.0566
}

Semantic roles & 50–950 ramp

primary
#771473
secondary
#3AAD3F
accent
#EE413A
background
#FAF6F9
surface
#F4EBF2
border
#CEC6CC
text
#0F050E
muted
#7F7A7E

Preview Lab

Preview with #771473

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#771473 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva