#771444#771444
#771444 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.3% C 0.138 H 357.0°. Best body text is #FFFFFF at 10.67:1 contrast (WCAG AA passes).
Color values
| HEX | #771444 |
|---|---|
| RGB | rgb(119, 20, 68) |
| HSL | hsl(331, 71%, 27%) |
| HSV | hsv(331, 83%, 47%) |
| CMYK | cmyk(0%, 83.2%, 42.9%, 53.3%) |
| CIE-LAB | lab(26.28, 44.84, -2.93) |
| CIE-LCH | lch(26.28, 44.94, 356.26°) |
| OKLab | oklab(38.27% 0.138 -0.0071) |
| OKLCH | oklch(38.27% 0.138 357) |
| XYZ | xyz(8.9020, 4.8408, 5.9333) |
| Luminance | 0.0484 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.21
Merlot
#730039
ΔE00 2.79
Wine (survey)
#80013F
ΔE00 2.86
Velvet
#750851
ΔE00 4.96
Reddish Purple
#910951
ΔE00 5.02
Mulberry
#920A4E
ΔE00 5.18
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771444 #147747
analogous
#771476 #771444 #771514
triadic
#771444 #447714 #144477
tetradic
#771444 #767714 #147747 #151477
square
#771444 #767714 #147747 #151477
split-complementary
#771444 #147715 #147677
monochromatic
#1A040F #430B26 #771444 #AB1D62 #DB2A80
Accessibility & contrast
On white
10.67
#771444 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.97
#771444 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771444
10.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771444 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771444 | 1.00 | 10.67 | 1.97 | 10.67 |
| #FFFFFF | 10.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2A3245
Deuteranopia (green-blind)
#464542
Tritanopia (blue-blind)
#81022A
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #771444; /* rgb */ color: rgb(119, 20, 68); /* oklch */ color: oklch(38.3% 0.138 357.0);
Tailwind
colors: {
custom: {
50: '#a35e77',
500: '#771444',
950: '#000000',
},
}SCSS
$custom: #771444; $custom-light: #a35e77; $custom-dark: #000000;
JSON
{
"hex": "#771444",
"rgb": {
"r": 119,
"g": 20,
"b": 68
},
"hsl": {
"h": 330.909,
"s": 71.223,
"l": 27.255
},
"oklch": {
"l": 0.38266,
"c": 0.13817,
"h": 357
},
"luminance": 0.0484
}Semantic roles & 50–950 ramp
primary
#771444
secondary
#3AAD75
accent
#EE973A
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#100508
muted
#7F797B