#771437#771437

#771437 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.8% C 0.134 H 5.9°. Best body text is #FFFFFF at 10.83:1 contrast (WCAG AA passes).

Color values

HEX	#771437
RGB	rgb(119, 20, 55)
HSL	hsl(339, 71%, 27%)
HSV	hsv(339, 83%, 47%)
CMYK	cmyk(0%, 83.2%, 53.8%, 53.3%)
CIE-LAB	lab(25.86, 43.59, 5.30)
CIE-LCH	lch(25.86, 43.91, 6.93°)
OKLab	oklab(37.82% 0.1332 0.0138)
OKLCH	oklch(37.82% 0.134 5.9)
XYZ	xyz(8.5483, 4.6993, 4.0706)
Luminance	0.0470 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771437 #147754

analogous

#771469 #771437 #772314

triadic

#771437 #377714 #143777

tetradic

#771437 #697714 #147754 #231477

square

#771437 #697714 #147754 #231477

split-complementary

#771437 #147723 #146977

monochromatic

#1A040C #430B1F #771437 #AB1D4F #DB2A69

Accessibility & contrast

On white

10.83

#771437 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.94

#771437 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771437

10.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771437	#FFFFFF	#000000	##FFFFFF
##771437	1.00	10.83	1.94	10.83
#FFFFFF	10.83	1.00	21.00	1.00
#000000	1.94	21.00	1.00	21.00
##FFFFFF	10.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E3138

Deuteranopia (green-blind)

#484435

Tritanopia (blue-blind)

#820024

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #771437;
/* rgb */ color: rgb(119, 20, 55);
/* oklch */ color: oklch(37.8% 0.134 5.9);

Tailwind

colors: {
  custom: {
    50: '#a45d6d',
    500: '#771437',
    950: '#000000',
  },
}

SCSS

$custom: #771437;
$custom-light: #a45d6d;
$custom-dark: #000000;

JSON

{
  "hex": "#771437",
  "rgb": {
    "r": 119,
    "g": 20,
    "b": 55
  },
  "hsl": {
    "h": 338.788,
    "s": 71.223,
    "l": 27.255
  },
  "oklch": {
    "l": 0.37825,
    "c": 0.13391,
    "h": 5.9
  },
  "luminance": 0.04698
}

Semantic roles & 50–950 ramp

primary

#771437

secondary

#3AAD84

accent

#EEAE3A

background

#FAF5F6

surface

#F4E9EB

border

#CEC5C6

text

#100507

muted

#7F797A

Preview Lab

Preview with #771437

Body copy rendered with the generated semantic roles for this colour.

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