#771434#771434

#771434 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.7% C 0.133 H 8.0°. Best body text is #FFFFFF at 10.86:1 contrast (WCAG AA passes).

Color values

HEX	#771434
RGB	rgb(119, 20, 52)
HSL	hsl(341, 71%, 27%)
HSV	hsv(341, 83%, 47%)
CMYK	cmyk(0%, 83.2%, 56.3%, 53.3%)
CIE-LAB	lab(25.78, 43.33, 7.23)
CIE-LCH	lch(25.78, 43.93, 9.47°)
OKLab	oklab(37.74% 0.132 0.0185)
OKLCH	oklch(37.74% 0.133 8)
XYZ	xyz(8.4785, 4.6714, 3.7034)
Luminance	0.0467 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771434 #147757

analogous

#771466 #771434 #772614

triadic

#771434 #347714 #143477

tetradic

#771434 #667714 #147757 #261477

square

#771434 #667714 #147757 #261477

split-complementary

#771434 #147726 #146677

monochromatic

#1A040B #430B1D #771434 #AB1D4B #DB2A63

Accessibility & contrast

On white

10.86

#771434 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.93

#771434 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771434

10.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771434	#FFFFFF	#000000	##FFFFFF
##771434	1.00	10.86	1.93	10.86
#FFFFFF	10.86	1.00	21.00	1.00
#000000	1.93	21.00	1.00	21.00
##FFFFFF	10.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2F3035

Deuteranopia (green-blind)

#494432

Tritanopia (blue-blind)

#820022

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #771434;
/* rgb */ color: rgb(119, 20, 52);
/* oklch */ color: oklch(37.7% 0.133 8.0);

Tailwind

colors: {
  custom: {
    50: '#a45d6b',
    500: '#771434',
    950: '#000000',
  },
}

SCSS

$custom: #771434;
$custom-light: #a45d6b;
$custom-dark: #000000;

JSON

{
  "hex": "#771434",
  "rgb": {
    "r": 119,
    "g": 20,
    "b": 52
  },
  "hsl": {
    "h": 340.606,
    "s": 71.223,
    "l": 27.255
  },
  "oklch": {
    "l": 0.37737,
    "c": 0.13328,
    "h": 8
  },
  "luminance": 0.0467
}

Semantic roles & 50–950 ramp

primary

#771434

secondary

#3AAD88

accent

#EEB43A

background

#FAF5F6

surface

#F4E9EB

border

#CEC5C6

text

#100506

muted

#7F797A

Preview Lab

Preview with #771434

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →