#7644BC#7644BC

#7644BC is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.8% C 0.181 H 299.0°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#7644BC
RGB	rgb(118, 68, 188)
HSL	hsl(265, 47%, 50%)
HSV	hsv(265, 64%, 74%)
CMYK	cmyk(37.2%, 63.8%, 0%, 26.3%)
CIE-LAB	lab(40.60, 46.39, -55.50)
CIE-LCH	lch(40.60, 72.34, 309.89°)
OKLab	oklab(50.8% 0.0875 -0.1579)
OKLCH	oklch(50.8% 0.181 299)
XYZ	xyz(18.6132, 11.6164, 48.8288)
Luminance	0.1162 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7644BC #8ABC44

analogous

#444EBC #7644BC #B244BC

triadic

#7644BC #BC7644 #44BC76

tetradic

#7644BC #BC444E #8ABC44 #44BCB2

square

#7644BC #BC444E #8ABC44 #44BCB2

split-complementary

#7644BC #BCB244 #4EBC44

monochromatic

#3E2362 #5A338F #7644BC #9771CC #B89EDC

Accessibility & contrast

On white

6.32

#7644BC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#7644BC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7644BC

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7644BC	#FFFFFF	#000000	##FFFFFF
##7644BC	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0060C0

Deuteranopia (green-blind)

#055FB9

Tritanopia (blue-blind)

#665F7A

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7644bc;
/* rgb */ color: rgb(118, 68, 188);
/* oklch */ color: oklch(50.8% 0.181 299.0);

Tailwind

colors: {
  custom: {
    50: '#a27bd1',
    500: '#7644bc',
    950: '#000000',
  },
}

SCSS

$custom: #7644bc;
$custom-light: #a27bd1;
$custom-dark: #000000;

JSON

{
  "hex": "#7644bc",
  "rgb": {
    "r": 118,
    "g": 68,
    "b": 188
  },
  "hsl": {
    "h": 265,
    "s": 47.244,
    "l": 50.196
  },
  "oklch": {
    "l": 0.50799,
    "c": 0.18055,
    "h": 299
  },
  "luminance": 0.11617
}

Semantic roles & 50–950 ramp

primary

#7644BC

secondary

#B2C993

accent

#D7519F

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#100914

muted

#7F7B82

Preview Lab

Preview with #7644BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →