#7644AF#7644AF

#7644AF is a mid, vivid violet. Relative luminance 0.111; OKLCH L 49.9% C 0.165 H 302.3°. Best body text is #FFFFFF at 6.53:1 contrast (WCAG AA passes).

Color values

HEX	#7644AF
RGB	rgb(118, 68, 175)
HSL	hsl(268, 44%, 48%)
HSV	hsv(268, 61%, 69%)
CMYK	cmyk(32.6%, 61.1%, 0%, 31.4%)
CIE-LAB	lab(39.72, 43.06, -49.27)
CIE-LCH	lch(39.72, 65.44, 311.16°)
OKLab	oklab(49.88% 0.0883 -0.1396)
OKLCH	oklch(49.88% 0.165 302.3)
XYZ	xyz(17.2744, 11.0809, 41.7779)
Luminance	0.1108 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7644AF #7DAF44

analogous

#4448AF #7644AF #AB44AF

triadic

#7644AF #AF7644 #44AF76

tetradic

#7644AF #AF4448 #7DAF44 #44AFAB

square

#7644AF #AF4448 #7DAF44 #44AFAB

split-complementary

#7644AF #AFAB44 #48AF44

monochromatic

#3B2257 #583383 #7644AF #956BC5 #B597D7

Accessibility & contrast

On white

6.53

#7644AF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#7644AF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7644AF

6.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7644AF	#FFFFFF	#000000	##FFFFFF
##7644AF	1.00	6.53	3.22	6.53
#FFFFFF	6.53	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#025DB2

Deuteranopia (green-blind)

#255DAD

Tritanopia (blue-blind)

#6B5A73

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #7644af;
/* rgb */ color: rgb(118, 68, 175);
/* oklch */ color: oklch(49.9% 0.165 302.3);

Tailwind

colors: {
  custom: {
    50: '#a17ac7',
    500: '#7644af',
    950: '#000000',
  },
}

SCSS

$custom: #7644af;
$custom-light: #a17ac7;
$custom-dark: #000000;

JSON

{
  "hex": "#7644af",
  "rgb": {
    "r": 118,
    "g": 68,
    "b": 175
  },
  "hsl": {
    "h": 268.037,
    "s": 44.033,
    "l": 47.647
  },
  "oklch": {
    "l": 0.49877,
    "c": 0.16517,
    "h": 302.3
  },
  "luminance": 0.11081
}

Semantic roles & 50–950 ramp

primary

#7644AF

secondary

#A9C28C

accent

#D45498

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7644AF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →