#7643AD#7643AD

#7643AD is a mid, vivid violet. Relative luminance 0.109; OKLCH L 49.6% C 0.164 H 303.0°. Best body text is #FFFFFF at 6.61:1 contrast (WCAG AA passes).

Color values

HEX	#7643AD
RGB	rgb(118, 67, 173)
HSL	hsl(269, 44%, 47%)
HSV	hsv(269, 61%, 68%)
CMYK	cmyk(31.8%, 61.3%, 0%, 32.2%)
CIE-LAB	lab(39.38, 43.10, -48.62)
CIE-LCH	lch(39.38, 64.97, 311.56°)
OKLab	oklab(49.59% 0.0896 -0.1377)
OKLCH	oklch(49.59% 0.164 303)
XYZ	xyz(17.0195, 10.8830, 40.7311)
Luminance	0.1088 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7643AD #7AAD43

analogous

#4345AD #7643AD #AB43AD

triadic

#7643AD #AD7643 #43AD76

tetradic

#7643AD #AD4345 #7AAD43 #43ADAB

square

#7643AD #AD4345 #7AAD43 #43ADAB

split-complementary

#7643AD #ADAB43 #45AD43

monochromatic

#3A2155 #583281 #7643AD #9568C5 #B495D6

Accessibility & contrast

On white

6.61

#7643AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.18

#7643AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7643AD

6.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7643AD	#FFFFFF	#000000	##FFFFFF
##7643AD	1.00	6.61	3.18	6.61
#FFFFFF	6.61	1.00	21.00	1.00
#000000	3.18	21.00	1.00	21.00
##FFFFFF	6.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#035CB0

Deuteranopia (green-blind)

#265DAB

Tritanopia (blue-blind)

#6B5971

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #7643ad;
/* rgb */ color: rgb(118, 67, 173);
/* oklch */ color: oklch(49.6% 0.164 303.0);

Tailwind

colors: {
  custom: {
    50: '#a17ac6',
    500: '#7643ad',
    950: '#000000',
  },
}

SCSS

$custom: #7643ad;
$custom-light: #a17ac6;
$custom-dark: #000000;

JSON

{
  "hex": "#7643ad",
  "rgb": {
    "r": 118,
    "g": 67,
    "b": 173
  },
  "hsl": {
    "h": 268.868,
    "s": 44.167,
    "l": 47.059
  },
  "oklch": {
    "l": 0.49592,
    "c": 0.16427,
    "h": 303
  },
  "luminance": 0.10883
}

Semantic roles & 50–950 ramp

primary

#7643AD

secondary

#A7C18A

accent

#D45496

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7643AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →