#7640B7#7640B7

#7640B7 is a mid, vivid violet. Relative luminance 0.109; OKLCH L 49.9% C 0.180 H 300.9°. Best body text is #FFFFFF at 6.59:1 contrast (WCAG AA passes).

Color values

HEX	#7640B7
RGB	rgb(118, 64, 183)
HSL	hsl(267, 48%, 48%)
HSV	hsv(267, 65%, 72%)
CMYK	cmyk(35.5%, 65%, 0%, 28.2%)
CIE-LAB	lab(39.47, 47.22, -54.38)
CIE-LCH	lch(39.47, 72.02, 310.97°)
OKLab	oklab(49.88% 0.0925 -0.1546)
OKLCH	oklch(49.88% 0.18 300.9)
XYZ	xyz(17.8498, 10.9371, 45.9612)
Luminance	0.1094 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7640B7 #81B740

analogous

#4045B7 #7640B7 #B140B7

triadic

#7640B7 #B77640 #40B776

tetradic

#7640B7 #B74045 #81B740 #40B7B1

square

#7640B7 #B74045 #81B740 #40B7B1

split-complementary

#7640B7 #B7B140 #45B740

monochromatic

#3C205C #59308A #7640B7 #9669CB #B697DB

Accessibility & contrast

On white

6.59

#7640B7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#7640B7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7640B7

6.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7640B7	#FFFFFF	#000000	##FFFFFF
##7640B7	1.00	6.59	3.19	6.59
#FFFFFF	6.59	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CBB

Deuteranopia (green-blind)

#095CB4

Tritanopia (blue-blind)

#685A76

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #7640b7;
/* rgb */ color: rgb(118, 64, 183);
/* oklch */ color: oklch(49.9% 0.180 300.9);

Tailwind

colors: {
  custom: {
    50: '#a278cd',
    500: '#7640b7',
    950: '#000000',
  },
}

SCSS

$custom: #7640b7;
$custom-light: #a278cd;
$custom-dark: #000000;

JSON

{
  "hex": "#7640b7",
  "rgb": {
    "r": 118,
    "g": 64,
    "b": 183
  },
  "hsl": {
    "h": 267.227,
    "s": 48.178,
    "l": 48.431
  },
  "oklch": {
    "l": 0.49875,
    "c": 0.18019,
    "h": 300.9
  },
  "luminance": 0.10937
}

Semantic roles & 50–950 ramp

primary

#7640B7

secondary

#ACC68D

accent

#D8509A

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #7640B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →