#763540#763540

#763540 is a dark, moderate red. Relative luminance 0.068; OKLCH L 41.9% C 0.092 H 11.3°. Best body text is #FFFFFF at 8.92:1 contrast (WCAG AA passes).

Color values

HEX	#763540
RGB	rgb(118, 53, 64)
HSL	hsl(350, 38%, 34%)
HSV	hsv(350, 55%, 46%)
CMYK	cmyk(0%, 55.1%, 45.8%, 53.7%)
CIE-LAB	lab(31.27, 29.65, 6.92)
CIE-LCH	lch(31.27, 30.45, 13.15°)
OKLab	oklab(41.91% 0.0898 0.018)
OKLCH	oklch(41.91% 0.092 11.3)
XYZ	xyz(9.6703, 6.7689, 5.6468)
Luminance	0.0677 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#763540 #35766B

analogous

#763560 #763540 #764A35

triadic

#763540 #407635 #354076

tetradic

#763540 #607635 #35766B #4A3576

square

#763540 #607635 #35766B #4A3576

split-complementary

#763540 #35764A #356076

monochromatic

#220F12 #4C2229 #763540 #A04857 #BC6A77

Accessibility & contrast

On white

8.92

#763540 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#763540 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #763540

8.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##763540	#FFFFFF	#000000	##FFFFFF
##763540	1.00	8.92	2.35	8.92
#FFFFFF	8.92	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#424240

Deuteranopia (green-blind)

#534E3F

Tritanopia (blue-blind)

#802D39

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #763540;
/* rgb */ color: rgb(118, 53, 64);
/* oklch */ color: oklch(41.9% 0.092 11.3);

Tailwind

colors: {
  custom: {
    50: '#a16e74',
    500: '#763540',
    950: '#000000',
  },
}

SCSS

$custom: #763540;
$custom-light: #a16e74;
$custom-dark: #000000;

JSON

{
  "hex": "#763540",
  "rgb": {
    "r": 118,
    "g": 53,
    "b": 64
  },
  "hsl": {
    "h": 349.846,
    "s": 38.012,
    "l": 33.529
  },
  "oklch": {
    "l": 0.41905,
    "c": 0.09162,
    "h": 11.3
  },
  "luminance": 0.06768
}

Semantic roles & 50–950 ramp

primary

#763540

secondary

#63A499

accent

#CEBA5A

background

#FAF6F7

surface

#F4ECED

border

#CEC7C8

text

#0F0708

muted

#7F7A7B

Preview Lab

Preview with #763540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →