#761970#761970

#761970 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.160 H 331.0°. Best body text is #FFFFFF at 9.80:1 contrast (WCAG AA passes).

Color values

HEX	#761970
RGB	rgb(118, 25, 112)
HSL	hsl(304, 65%, 28%)
HSV	hsv(304, 79%, 46%)
CMYK	cmyk(0%, 78.8%, 5.1%, 53.7%)
CIE-LAB	lab(28.69, 49.13, -28.19)
CIE-LCH	lch(28.69, 56.64, 330.15°)
OKLab	oklab(40.65% 0.14 -0.0777)
OKLCH	oklch(40.65% 0.16 331)
XYZ	xyz(10.7435, 5.7175, 15.8638)
Luminance	0.0572 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#761970 #19761F

analogous

#4D1976 #761970 #761941

triadic

#761970 #707619 #197076

tetradic

#761970 #764D19 #19761F #194176

square

#761970 #764D19 #19761F #194176

split-complementary

#761970 #417619 #19764D

monochromatic

#190518 #430E40 #761970 #A824A0 #D435CA

Accessibility & contrast

On white

9.80

#761970 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#761970 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #761970

9.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##761970	#FFFFFF	#000000	##FFFFFF
##761970	1.00	9.80	2.14	9.80
#FFFFFF	9.80	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F3C72

Deuteranopia (green-blind)

#37486E

Tritanopia (blue-blind)

#7B2543

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #761970;
/* rgb */ color: rgb(118, 25, 112);
/* oklch */ color: oklch(40.6% 0.160 331.0);

Tailwind

colors: {
  custom: {
    50: '#a16199',
    500: '#761970',
    950: '#000000',
  },
}

SCSS

$custom: #761970;
$custom-light: #a16199;
$custom-dark: #000000;

JSON

{
  "hex": "#761970",
  "rgb": {
    "r": 118,
    "g": 25,
    "b": 112
  },
  "hsl": {
    "h": 303.871,
    "s": 65.035,
    "l": 28.039
  },
  "oklch": {
    "l": 0.40647,
    "c": 0.16015,
    "h": 331
  },
  "luminance": 0.05717
}

Semantic roles & 50–950 ramp

primary

#761970

secondary

#40AB47

accent

#E84B40

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #761970

Body copy rendered with the generated semantic roles for this colour.

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