#754AB4#754AB4

#754AB4 is a mid, vivid violet. Relative luminance 0.120; OKLCH L 51.0% C 0.162 H 299.3°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX	#754AB4
RGB	rgb(117, 74, 180)
HSL	hsl(264, 42%, 50%)
HSV	hsv(264, 59%, 71%)
CMYK	cmyk(35%, 58.9%, 0%, 29.4%)
CIE-LAB	lab(41.18, 40.80, -49.88)
CIE-LCH	lch(41.18, 64.44, 309.28°)
OKLab	oklab(51.02% 0.0794 -0.1414)
OKLCH	oklch(51.02% 0.162 299.3)
XYZ	xyz(18.0211, 11.9746, 44.5331)
Luminance	0.1197 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#754AB4 #89B44A

analogous

#4A54B4 #754AB4 #AA4AB4

triadic

#754AB4 #B4754A #4AB475

tetradic

#754AB4 #B44A54 #89B44A #4AB4AA

square

#754AB4 #B44A54 #89B44A #4AB4AA

split-complementary

#754AB4 #B4AA4A #54B44A

monochromatic

#3D265D #593889 #754AB4 #9675C6 #B7A0D8

Accessibility & contrast

On white

6.19

#754AB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.40

#754AB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #754AB4

6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##754AB4	#FFFFFF	#000000	##FFFFFF
##754AB4	1.00	6.19	3.40	6.19
#FFFFFF	6.19	1.00	21.00	1.00
#000000	3.40	21.00	1.00	21.00
##FFFFFF	6.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1161B7

Deuteranopia (green-blind)

#2760B2

Tritanopia (blue-blind)

#676078

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #754ab4;
/* rgb */ color: rgb(117, 74, 180);
/* oklch */ color: oklch(51.0% 0.162 299.3);

Tailwind

colors: {
  custom: {
    50: '#a17ecb',
    500: '#754ab4',
    950: '#000000',
  },
}

SCSS

$custom: #754ab4;
$custom-light: #a17ecb;
$custom-dark: #000000;

JSON

{
  "hex": "#754ab4",
  "rgb": {
    "r": 117,
    "g": 74,
    "b": 180
  },
  "hsl": {
    "h": 264.34,
    "s": 41.732,
    "l": 49.804
  },
  "oklch": {
    "l": 0.51021,
    "c": 0.16219,
    "h": 299.3
  },
  "luminance": 0.11975
}

Semantic roles & 50–950 ramp

primary

#754AB4

secondary

#B1C595

accent

#D256A0

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #754AB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →