#7544BB#7544BB

#7544BB is a mid, vivid violet. Relative luminance 0.115; OKLCH L 50.6% C 0.179 H 298.8°. Best body text is #FFFFFF at 6.36:1 contrast (WCAG AA passes).

Color values

HEX	#7544BB
RGB	rgb(117, 68, 187)
HSL	hsl(265, 47%, 50%)
HSV	hsv(265, 64%, 73%)
CMYK	cmyk(37.4%, 63.6%, 0%, 26.7%)
CIE-LAB	lab(40.42, 45.92, -55.22)
CIE-LCH	lch(40.42, 71.81, 309.75°)
OKLab	oklab(50.62% 0.0862 -0.1571)
OKLCH	oklch(50.62% 0.179 298.8)
XYZ	xyz(18.3706, 11.5038, 48.2567)
Luminance	0.1150 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7544BB #8ABB44

analogous

#444EBB #7544BB #B144BB

triadic

#7544BB #BB7544 #44BB75

tetradic

#7544BB #BB444E #8ABB44 #44BBB1

square

#7544BB #BB444E #8ABB44 #44BBB1

split-complementary

#7544BB #BBB144 #4EBB44

monochromatic

#3D2361 #59348E #7544BB #9671CB #B79EDC

Accessibility & contrast

On white

6.36

#7544BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.30

#7544BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7544BB

6.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7544BB	#FFFFFF	#000000	##FFFFFF
##7544BB	1.00	6.36	3.30	6.36
#FFFFFF	6.36	1.00	21.00	1.00
#000000	3.30	21.00	1.00	21.00
##FFFFFF	6.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FBF

Deuteranopia (green-blind)

#065EB8

Tritanopia (blue-blind)

#655F79

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7544bb;
/* rgb */ color: rgb(117, 68, 187);
/* oklch */ color: oklch(50.6% 0.179 298.8);

Tailwind

colors: {
  custom: {
    50: '#a27bd0',
    500: '#7544bb',
    950: '#000000',
  },
}

SCSS

$custom: #7544bb;
$custom-light: #a27bd0;
$custom-dark: #000000;

JSON

{
  "hex": "#7544bb",
  "rgb": {
    "r": 117,
    "g": 68,
    "b": 187
  },
  "hsl": {
    "h": 264.706,
    "s": 46.667,
    "l": 50
  },
  "oklch": {
    "l": 0.50618,
    "c": 0.17922,
    "h": 298.8
  },
  "luminance": 0.11504
}

Semantic roles & 50–950 ramp

primary

#7544BB

secondary

#B2C893

accent

#D651A0

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #7544BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →