#7544AC#7544AC

#7544AC is a mid, vivid violet. Relative luminance 0.109; OKLCH L 49.6% C 0.161 H 302.6°. Best body text is #FFFFFF at 6.61:1 contrast (WCAG AA passes).

Color values

HEX	#7544AC
RGB	rgb(117, 68, 172)
HSL	hsl(268, 43%, 47%)
HSV	hsv(268, 60%, 67%)
CMYK	cmyk(32%, 60.5%, 0%, 32.5%)
CIE-LAB	lab(39.40, 42.07, -48.00)
CIE-LCH	lch(39.40, 63.82, 311.23°)
OKLab	oklab(49.56% 0.087 -0.1359)
OKLCH	oklch(49.56% 0.161 302.6)
XYZ	xyz(16.8479, 10.8947, 40.2370)
Luminance	0.1090 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7544AC #7BAC44

analogous

#4447AC #7544AC #A944AC

triadic

#7544AC #AC7544 #44AC75

tetradic

#7544AC #AC4447 #7BAC44 #44ACA9

square

#7544AC #AC4447 #7BAC44 #44ACA9

split-complementary

#7544AC #ACA944 #47AC44

monochromatic

#392154 #573380 #7544AC #9469C4 #B395D5

Accessibility & contrast

On white

6.61

#7544AC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.18

#7544AC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7544AC

6.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7544AC	#FFFFFF	#000000	##FFFFFF
##7544AC	1.00	6.61	3.18	6.61
#FFFFFF	6.61	1.00	21.00	1.00
#000000	3.18	21.00	1.00	21.00
##FFFFFF	6.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B5CAF

Deuteranopia (green-blind)

#285DAA

Tritanopia (blue-blind)

#6A5971

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #7544ac;
/* rgb */ color: rgb(117, 68, 172);
/* oklch */ color: oklch(49.6% 0.161 302.6);

Tailwind

colors: {
  custom: {
    50: '#a07ac5',
    500: '#7544ac',
    950: '#000000',
  },
}

SCSS

$custom: #7544ac;
$custom-light: #a07ac5;
$custom-dark: #000000;

JSON

{
  "hex": "#7544ac",
  "rgb": {
    "r": 117,
    "g": 68,
    "b": 172
  },
  "hsl": {
    "h": 268.269,
    "s": 43.333,
    "l": 47.059
  },
  "oklch": {
    "l": 0.49559,
    "c": 0.16138,
    "h": 302.6
  },
  "luminance": 0.10895
}

Semantic roles & 50–950 ramp

primary

#7544AC

secondary

#A7C18B

accent

#D35598

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7544AC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →