#7540B2#7540B2

#7540B2 is a mid, vivid violet. Relative luminance 0.107; OKLCH L 49.4% C 0.174 H 301.7°. Best body text is #FFFFFF at 6.70:1 contrast (WCAG AA passes).

Color values

HEX	#7540B2
RGB	rgb(117, 64, 178)
HSL	hsl(268, 47%, 47%)
HSV	hsv(268, 64%, 70%)
CMYK	cmyk(34.3%, 64%, 0%, 30.2%)
CIE-LAB	lab(39.01, 45.73, -52.19)
CIE-LCH	lch(39.01, 69.40, 311.23°)
OKLab	oklab(49.4% 0.0916 -0.1482)
OKLCH	oklch(49.4% 0.174 301.7)
XYZ	xyz(17.2035, 10.6630, 43.2627)
Luminance	0.1066 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7540B2 #7DB240

analogous

#4044B2 #7540B2 #AE40B2

triadic

#7540B2 #B27540 #40B275

tetradic

#7540B2 #B24044 #7DB240 #40B2AE

square

#7540B2 #B24044 #7DB240 #40B2AE

split-complementary

#7540B2 #B2AE40 #44B240

monochromatic

#3A2058 #573085 #7540B2 #9467C8 #B494D8

Accessibility & contrast

On white

6.70

#7540B2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#7540B2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7540B2

6.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7540B2	#FFFFFF	#000000	##FFFFFF
##7540B2	1.00	6.70	3.13	6.70
#FFFFFF	6.70	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BB6

Deuteranopia (green-blind)

#165BB0

Tritanopia (blue-blind)

#685973

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #7540b2;
/* rgb */ color: rgb(117, 64, 178);
/* oklch */ color: oklch(49.4% 0.174 301.7);

Tailwind

colors: {
  custom: {
    50: '#a178ca',
    500: '#7540b2',
    950: '#000000',
  },
}

SCSS

$custom: #7540b2;
$custom-light: #a178ca;
$custom-dark: #000000;

JSON

{
  "hex": "#7540b2",
  "rgb": {
    "r": 117,
    "g": 64,
    "b": 178
  },
  "hsl": {
    "h": 267.895,
    "s": 47.107,
    "l": 47.451
  },
  "oklch": {
    "l": 0.494,
    "c": 0.17423,
    "h": 301.7
  },
  "luminance": 0.10663
}

Semantic roles & 50–950 ramp

primary

#7540B2

secondary

#A9C48A

accent

#D75199

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7540B2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →