#744FBD#744FBD

#744FBD is a mid, vivid violet. Relative luminance 0.130; OKLCH L 52.3% C 0.166 H 295.6°. Best body text is #FFFFFF at 5.84:1 contrast (WCAG AA passes).

Color values

HEX#744FBD
RGBrgb(116, 79, 189)
HSLhsl(260, 45%, 53%)
HSVhsv(260, 58%, 74%)
CMYKcmyk(38.6%, 58.2%, 0%, 25.9%)
CIE-LABlab(42.73, 40.13, -52.66)
CIE-LCHlch(42.73, 66.21, 307.31°)
OKLaboklab(52.32% 0.0718 -0.1496)
OKLCHoklch(52.32% 0.166 295.6)
XYZxyz(19.1814, 12.9787, 49.6288)
Luminance0.1298 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744FBD #98BD4F
analogous
#4F61BD #744FBD #AB4FBD
triadic
#744FBD #BD744F #4FBD74
tetradic
#744FBD #BD4F61 #98BD4F #4FBDAB
square
#744FBD #BD4F61 #98BD4F #4FBDAB
split-complementary
#744FBD #BDAB4F #61BD4F
monochromatic
#3E286A #583896 #744FBD #977CCE #BAA8DE

Accessibility & contrast

On white

5.84
#744FBD on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.60
#744FBD on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744FBD
5.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744FBD#FFFFFF#000000##FFFFFF
##744FBD1.005.843.605.84
#FFFFFF5.841.0021.001.00
#0000003.6021.001.0021.00
##FFFFFF5.841.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0F66C1
Deuteranopia (green-blind)
#2163BB
Tritanopia (blue-blind)
#62667E
Achromatopsia (no color)
#656565

Design tokens & code

CSS
--color: #744fbd;
/* rgb */ color: rgb(116, 79, 189);
/* oklch */ color: oklch(52.3% 0.166 295.6);
Tailwind
colors: {
  custom: {
    50: '#a182d1',
    500: '#744fbd',
    950: '#000000',
  },
}
SCSS
$custom: #744fbd;
$custom-light: #a182d1;
$custom-dark: #000000;
JSON
{
  "hex": "#744fbd",
  "rgb": {
    "r": 116,
    "g": 79,
    "b": 189
  },
  "hsl": {
    "h": 260.182,
    "s": 45.455,
    "l": 52.549
  },
  "oklch": {
    "l": 0.52324,
    "c": 0.16597,
    "h": 295.6
  },
  "luminance": 0.12979
}

Semantic roles & 50–950 ramp

primary
#744FBD
secondary
#BCCC9C
accent
#D553A9
background
#FAF8FC
surface
#F4EFF9
border
#CECAD2
text
#0F0A14
muted
#7F7C82

Preview Lab

Preview with #744FBD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744FBD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva