#744FB7#744FB7

#744FB7 is a mid, vivid violet. Relative luminance 0.127; OKLCH L 51.9% C 0.158 H 296.9°. Best body text is #FFFFFF at 5.92:1 contrast (WCAG AA passes).

Color values

HEX#744FB7
RGBrgb(116, 79, 183)
HSLhsl(261, 42%, 51%)
HSVhsv(261, 57%, 72%)
CMYKcmyk(36.6%, 56.8%, 0%, 28.2%)
CIE-LABlab(42.34, 38.51, -49.77)
CIE-LCHlch(42.34, 62.93, 307.73°)
OKLaboklab(51.92% 0.0718 -0.1412)
OKLCHoklch(51.92% 0.158 296.9)
XYZxyz(18.5435, 12.7236, 46.2695)
Luminance0.1272 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744FB7 #92B74F
analogous
#4F5EB7 #744FB7 #A84FB7
triadic
#744FB7 #B7744F #4FB774
tetradic
#744FB7 #B74F5E #92B74F #4FB7A8
square
#744FB7 #B74F5E #92B74F #4FB7A8
split-complementary
#744FB7 #B7A84F #5EB74F
monochromatic
#3D2963 #583A8F #744FB7 #967AC9 #B9A6DB

Accessibility & contrast

On white

5.92
#744FB7 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.54
#744FB7 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744FB7
5.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744FB7#FFFFFF#000000##FFFFFF
##744FB71.005.923.545.92
#FFFFFF5.921.0021.001.00
#0000003.5421.001.0021.00
##FFFFFF5.921.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1C64BA
Deuteranopia (green-blind)
#2A63B5
Tritanopia (blue-blind)
#64657B
Achromatopsia (no color)
#646464

Design tokens & code

CSS
--color: #744fb7;
/* rgb */ color: rgb(116, 79, 183);
/* oklch */ color: oklch(51.9% 0.158 296.9);
Tailwind
colors: {
  custom: {
    50: '#a082cd',
    500: '#744fb7',
    950: '#000000',
  },
}
SCSS
$custom: #744fb7;
$custom-light: #a082cd;
$custom-dark: #000000;
JSON
{
  "hex": "#744fb7",
  "rgb": {
    "r": 116,
    "g": 79,
    "b": 183
  },
  "hsl": {
    "h": 261.346,
    "s": 41.935,
    "l": 51.373
  },
  "oklch": {
    "l": 0.51915,
    "c": 0.15836,
    "h": 296.9
  },
  "luminance": 0.12724
}

Semantic roles & 50–950 ramp

primary
#744FB7
secondary
#B8C89A
accent
#D256A6
background
#FAF8FC
surface
#F4EFF9
border
#CECAD2
text
#0F0A13
muted
#7F7C82

Preview Lab

Preview with #744FB7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744FB7 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva