#744FB2#744FB2

#744FB2 is a mid, vivid violet. Relative luminance 0.125; OKLCH L 51.6% C 0.152 H 298.1°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX#744FB2
RGBrgb(116, 79, 178)
HSLhsl(262, 39%, 50%)
HSVhsv(262, 56%, 70%)
CMYKcmyk(34.8%, 55.6%, 0%, 30.2%)
CIE-LABlab(42.03, 37.18, -47.34)
CIE-LCHlch(42.03, 60.19, 308.14°)
OKLaboklab(51.58% 0.0717 -0.134)
OKLCHoklch(51.58% 0.152 298.1)
XYZxyz(18.0323, 12.5191, 43.5772)
Luminance0.1252 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744FB2 #8DB24F
analogous
#4F5CB2 #744FB2 #A54FB2
triadic
#744FB2 #B2744F #4FB274
tetradic
#744FB2 #B24F5C #8DB24F #4FB2A5
square
#744FB2 #B24F5C #8DB24F #4FB2A5
split-complementary
#744FB2 #B2A54F #5CB24F
monochromatic
#3D295E #583C88 #744FB2 #967AC5 #B7A4D7

Accessibility & contrast

On white

5.99
#744FB2 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.50
#744FB2 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744FB2
5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744FB2#FFFFFF#000000##FFFFFF
##744FB21.005.993.505.99
#FFFFFF5.991.0021.001.00
#0000003.5021.001.0021.00
##FFFFFF5.991.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2463B5
Deuteranopia (green-blind)
#3062B0
Tritanopia (blue-blind)
#666379
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #744fb2;
/* rgb */ color: rgb(116, 79, 178);
/* oklch */ color: oklch(51.6% 0.152 298.1);
Tailwind
colors: {
  custom: {
    50: '#a081ca',
    500: '#744fb2',
    950: '#000000',
  },
}
SCSS
$custom: #744fb2;
$custom-light: #a081ca;
$custom-dark: #000000;
JSON
{
  "hex": "#744fb2",
  "rgb": {
    "r": 116,
    "g": 79,
    "b": 178
  },
  "hsl": {
    "h": 262.424,
    "s": 39.13,
    "l": 50.392
  },
  "oklch": {
    "l": 0.51583,
    "c": 0.15197,
    "h": 298.1
  },
  "luminance": 0.12519
}

Semantic roles & 50–950 ramp

primary
#744FB2
secondary
#B4C498
accent
#CF59A3
background
#FAF8FC
surface
#F4EFF8
border
#CECAD1
text
#0F0A13
muted
#7F7C82

Preview Lab

Preview with #744FB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744FB2 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva