#744EB0#744EB0

#744EB0 is a mid, vivid violet. Relative luminance 0.123; OKLCH L 51.3% C 0.151 H 298.9°. Best body text is #FFFFFF at 6.07:1 contrast (WCAG AA passes).

Color values

HEX	#744EB0
RGB	rgb(116, 78, 176)
HSL	hsl(263, 39%, 50%)
HSV	hsv(263, 56%, 69%)
CMYK	cmyk(34.1%, 55.7%, 0%, 31%)
CIE-LAB	lab(41.68, 37.22, -46.71)
CIE-LCH	lch(41.68, 59.73, 308.55°)
OKLab	oklab(51.29% 0.0729 -0.1322)
OKLCH	oklch(51.29% 0.151 298.9)
XYZ	xyz(17.7614, 12.2962, 42.5035)
Luminance	0.1230 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744EB0 #8AB04E

analogous

#4E59B0 #744EB0 #A54EB0

triadic

#744EB0 #B0744E #4EB074

tetradic

#744EB0 #B04E59 #8AB04E #4EB0A5

square

#744EB0 #B04E59 #8AB04E #4EB0A5

split-complementary

#744EB0 #B0A54E #59B04E

monochromatic

#3C285B #583B86 #744EB0 #9578C3 #B6A2D6

Accessibility & contrast

On white

6.07

#744EB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.46

#744EB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744EB0

6.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744EB0	#FFFFFF	#000000	##FFFFFF
##744EB0	1.00	6.07	3.46	6.07
#FFFFFF	6.07	1.00	21.00	1.00
#000000	3.46	21.00	1.00	21.00
##FFFFFF	6.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2462B3

Deuteranopia (green-blind)

#3161AE

Tritanopia (blue-blind)

#676277

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #744eb0;
/* rgb */ color: rgb(116, 78, 176);
/* oklch */ color: oklch(51.3% 0.151 298.9);

Tailwind

colors: {
  custom: {
    50: '#9f81c8',
    500: '#744eb0',
    950: '#000000',
  },
}

SCSS

$custom: #744eb0;
$custom-light: #9f81c8;
$custom-dark: #000000;

JSON

{
  "hex": "#744eb0",
  "rgb": {
    "r": 116,
    "g": 78,
    "b": 176
  },
  "hsl": {
    "h": 263.265,
    "s": 38.583,
    "l": 49.804
  },
  "oklch": {
    "l": 0.51287,
    "c": 0.15095,
    "h": 298.9
  },
  "luminance": 0.12296
}

Semantic roles & 50–950 ramp

primary

#744EB0

secondary

#B2C397

accent

#CF59A1

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #744EB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →