#744DBC#744DBC

#744DBC is a mid, vivid violet. Relative luminance 0.127; OKLCH L 51.9% C 0.168 H 296.3°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).

Color values

HEX#744DBC
RGBrgb(116, 77, 188)
HSLhsl(261, 45%, 52%)
HSVhsv(261, 59%, 74%)
CMYKcmyk(38.3%, 59%, 0%, 26.3%)
CIE-LABlab(42.23, 41.00, -52.88)
CIE-LCHlch(42.23, 66.91, 307.79°)
OKLaboklab(51.94% 0.0742 -0.1503)
OKLCHoklch(51.94% 0.168 296.3)
XYZxyz(18.9311, 12.6513, 49.0117)
Luminance0.1265 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744DBC #95BC4D
analogous
#4D5EBC #744DBC #AC4DBC
triadic
#744DBC #BC744D #4DBC74
tetradic
#744DBC #BC4D5E #95BC4D #4DBCAC
square
#744DBC #BC4D5E #95BC4D #4DBCAC
split-complementary
#744DBC #BCAC4D #5EBC4D
monochromatic
#3E2768 #583894 #744DBC #9779CD #B9A6DD

Accessibility & contrast

On white

5.95
#744DBC on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.53
#744DBC on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744DBC
5.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744DBC#FFFFFF#000000##FFFFFF
##744DBC1.005.953.535.95
#FFFFFF5.951.0021.001.00
#0000003.5321.001.0021.00
##FFFFFF5.951.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0664C0
Deuteranopia (green-blind)
#1F62BA
Tritanopia (blue-blind)
#63657D
Achromatopsia (no color)
#646464

Design tokens & code

CSS
--color: #744dbc;
/* rgb */ color: rgb(116, 77, 188);
/* oklch */ color: oklch(51.9% 0.168 296.3);
Tailwind
colors: {
  custom: {
    50: '#a180d1',
    500: '#744dbc',
    950: '#000000',
  },
}
SCSS
$custom: #744dbc;
$custom-light: #a180d1;
$custom-dark: #000000;
JSON
{
  "hex": "#744dbc",
  "rgb": {
    "r": 116,
    "g": 77,
    "b": 188
  },
  "hsl": {
    "h": 261.081,
    "s": 45.306,
    "l": 51.961
  },
  "oklch": {
    "l": 0.51938,
    "c": 0.16761,
    "h": 296.3
  },
  "luminance": 0.12652
}

Semantic roles & 50–950 ramp

primary
#744DBC
secondary
#BACB9A
accent
#D553A7
background
#FAF7FC
surface
#F4EEF9
border
#CEC9D2
text
#0F0A14
muted
#7F7C82

Preview Lab

Preview with #744DBC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744DBC Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva