#744DBC#744DBC
#744DBC is a mid, vivid violet. Relative luminance 0.127; OKLCH L 51.9% C 0.168 H 296.3°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).
Color values
| HEX | #744DBC |
|---|---|
| RGB | rgb(116, 77, 188) |
| HSL | hsl(261, 45%, 52%) |
| HSV | hsv(261, 59%, 74%) |
| CMYK | cmyk(38.3%, 59%, 0%, 26.3%) |
| CIE-LAB | lab(42.23, 41.00, -52.88) |
| CIE-LCH | lch(42.23, 66.91, 307.79°) |
| OKLab | oklab(51.94% 0.0742 -0.1503) |
| OKLCH | oklch(51.94% 0.168 296.3) |
| XYZ | xyz(18.9311, 12.6513, 49.0117) |
| Luminance | 0.1265 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Royal Purple
#7851A9
ΔE00 3.94
Bluey Purple
#6241C7
ΔE00 4.82
Light Indigo
#6D5ACF
ΔE00 5.22
Slate Blue
#6A5ACD
ΔE00 5.32
Iris
#6258C4
ΔE00 5.36
Bluish Purple
#703BE7
ΔE00 6.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#744DBC #95BC4D
analogous
#4D5EBC #744DBC #AC4DBC
triadic
#744DBC #BC744D #4DBC74
tetradic
#744DBC #BC4D5E #95BC4D #4DBCAC
square
#744DBC #BC4D5E #95BC4D #4DBCAC
split-complementary
#744DBC #BCAC4D #5EBC4D
monochromatic
#3E2768 #583894 #744DBC #9779CD #B9A6DD
Accessibility & contrast
On white
5.95
#744DBC on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.53
#744DBC on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #744DBC
5.95:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##744DBC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##744DBC | 1.00 | 5.95 | 3.53 | 5.95 |
| #FFFFFF | 5.95 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.53 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.95 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0664C0
Deuteranopia (green-blind)
#1F62BA
Tritanopia (blue-blind)
#63657D
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #744dbc; /* rgb */ color: rgb(116, 77, 188); /* oklch */ color: oklch(51.9% 0.168 296.3);
Tailwind
colors: {
custom: {
50: '#a180d1',
500: '#744dbc',
950: '#000000',
},
}SCSS
$custom: #744dbc; $custom-light: #a180d1; $custom-dark: #000000;
JSON
{
"hex": "#744dbc",
"rgb": {
"r": 116,
"g": 77,
"b": 188
},
"hsl": {
"h": 261.081,
"s": 45.306,
"l": 51.961
},
"oklch": {
"l": 0.51938,
"c": 0.16761,
"h": 296.3
},
"luminance": 0.12652
}Semantic roles & 50–950 ramp
primary
#744DBC
secondary
#BACB9A
accent
#D553A7
background
#FAF7FC
surface
#F4EEF9
border
#CEC9D2
text
#0F0A14
muted
#7F7C82