#744DB9#744DB9

#744DB9 is a mid, vivid violet. Relative luminance 0.125; OKLCH L 51.7% C 0.164 H 296.9°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX#744DB9
RGBrgb(116, 77, 185)
HSLhsl(262, 44%, 51%)
HSVhsv(262, 58%, 73%)
CMYKcmyk(37.3%, 58.4%, 0%, 27.5%)
CIE-LABlab(42.04, 40.19, -51.44)
CIE-LCHlch(42.04, 65.28, 308.00°)
OKLaboklab(51.73% 0.0743 -0.1461)
OKLCHoklch(51.73% 0.164 296.9)
XYZxyz(18.6111, 12.5232, 47.3262)
Luminance0.1252 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744DB9 #92B94D
analogous
#4D5CB9 #744DB9 #AA4DB9
triadic
#744DB9 #B9744D #4DB974
tetradic
#744DB9 #B94D5C #92B94D #4DB9AA
square
#744DB9 #B94D5C #92B94D #4DB9AA
split-complementary
#744DB9 #B9AA4D #5CB94D
monochromatic
#3D2764 #583990 #744DB9 #9679CA #B9A5DC

Accessibility & contrast

On white

5.99
#744DB9 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.50
#744DB9 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744DB9
5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744DB9#FFFFFF#000000##FFFFFF
##744DB91.005.993.505.99
#FFFFFF5.991.0021.001.00
#0000003.5021.001.0021.00
##FFFFFF5.991.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1064BD
Deuteranopia (green-blind)
#2462B7
Tritanopia (blue-blind)
#64647B
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #744db9;
/* rgb */ color: rgb(116, 77, 185);
/* oklch */ color: oklch(51.7% 0.164 296.9);
Tailwind
colors: {
  custom: {
    50: '#a080cf',
    500: '#744db9',
    950: '#000000',
  },
}
SCSS
$custom: #744db9;
$custom-light: #a080cf;
$custom-dark: #000000;
JSON
{
  "hex": "#744db9",
  "rgb": {
    "r": 116,
    "g": 77,
    "b": 185
  },
  "hsl": {
    "h": 261.667,
    "s": 43.548,
    "l": 51.373
  },
  "oklch": {
    "l": 0.5173,
    "c": 0.16385,
    "h": 296.9
  },
  "luminance": 0.12524
}

Semantic roles & 50–950 ramp

primary
#744DB9
secondary
#B8C999
accent
#D355A6
background
#FAF7FC
surface
#F4EEF9
border
#CEC9D2
text
#0F0A14
muted
#7F7C82

Preview Lab

Preview with #744DB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744DB9 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva