#744DAF#744DAF

#744DAF is a mid, vivid violet. Relative luminance 0.121; OKLCH L 51.1% C 0.151 H 299.4°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX#744DAF
RGBrgb(116, 77, 175)
HSLhsl(264, 39%, 49%)
HSVhsv(264, 56%, 69%)
CMYKcmyk(33.7%, 56%, 0%, 31.4%)
CIE-LABlab(41.40, 37.54, -46.58)
CIE-LCHlch(41.40, 59.82, 308.86°)
OKLaboklab(51.06% 0.0742 -0.1318)
OKLCHoklch(51.06% 0.151 299.4)
XYZxyz(17.5923, 12.1158, 41.9609)
Luminance0.1212 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744DAF #88AF4D
analogous
#4D57AF #744DAF #A54DAF
triadic
#744DAF #AF744D #4DAF74
tetradic
#744DAF #AF4D57 #88AF4D #4DAFA5
square
#744DAF #AF4D57 #88AF4D #4DAFA5
split-complementary
#744DAF #AFA54D #57AF4D
monochromatic
#3C285A #583A85 #744DAF #9576C3 #B6A1D6

Accessibility & contrast

On white

6.13
#744DAF on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.42
#744DAF on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744DAF
6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744DAF#FFFFFF#000000##FFFFFF
##744DAF1.006.133.426.13
#FFFFFF6.131.0021.001.00
#0000003.4221.001.0021.00
##FFFFFF6.131.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2362B2
Deuteranopia (green-blind)
#3161AD
Tritanopia (blue-blind)
#676176
Achromatopsia (no color)
#626262

Design tokens & code

CSS
--color: #744daf;
/* rgb */ color: rgb(116, 77, 175);
/* oklch */ color: oklch(51.1% 0.151 299.4);
Tailwind
colors: {
  custom: {
    50: '#9f80c7',
    500: '#744daf',
    950: '#000000',
  },
}
SCSS
$custom: #744daf;
$custom-light: #9f80c7;
$custom-dark: #000000;
JSON
{
  "hex": "#744daf",
  "rgb": {
    "r": 116,
    "g": 77,
    "b": 175
  },
  "hsl": {
    "h": 263.878,
    "s": 38.889,
    "l": 49.412
  },
  "oklch": {
    "l": 0.51058,
    "c": 0.15122,
    "h": 299.4
  },
  "luminance": 0.12116
}

Semantic roles & 50–950 ramp

primary
#744DAF
secondary
#B1C395
accent
#CF59A0
background
#FAF7FC
surface
#F4EEF8
border
#CEC9D1
text
#0F0A13
muted
#7F7C82

Preview Lab

Preview with #744DAF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744DAF Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva