#744CBF#744CBF

#744CBF is a mid, vivid violet. Relative luminance 0.126; OKLCH L 52.0% C 0.173 H 295.8°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).

Color values

HEX	#744CBF
RGB	rgb(116, 76, 191)
HSL	hsl(261, 47%, 52%)
HSV	hsv(261, 60%, 75%)
CMYK	cmyk(39.3%, 60.2%, 0%, 25.1%)
CIE-LAB	lab(42.22, 42.37, -54.65)
CIE-LCH	lch(42.22, 69.15, 307.79°)
OKLab	oklab(51.99% 0.0753 -0.1555)
OKLCH	oklch(51.99% 0.173 295.8)
XYZ	xyz(19.1884, 12.6431, 50.7095)
Luminance	0.1264 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744CBF #97BF4C

analogous

#4C5DBF #744CBF #AE4CBF

triadic

#744CBF #BF744C #4CBF74

tetradic

#744CBF #BF4C5D #97BF4C #4CBFAE

square

#744CBF #BF4C5D #97BF4C #4CBFAE

split-complementary

#744CBF #BFAE4C #5DBF4C

monochromatic

#3E266B #583698 #744CBF #9779CF #BAA6DF

Accessibility & contrast

On white

5.95

#744CBF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#744CBF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744CBF

5.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744CBF	#FFFFFF	#000000	##FFFFFF
##744CBF	1.00	5.95	3.53	5.95
#FFFFFF	5.95	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0064C3

Deuteranopia (green-blind)

#1562BC

Tritanopia (blue-blind)

#61657E

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #744cbf;
/* rgb */ color: rgb(116, 76, 191);
/* oklch */ color: oklch(52.0% 0.173 295.8);

Tailwind

colors: {
  custom: {
    50: '#a180d3',
    500: '#744cbf',
    950: '#000000',
  },
}

SCSS

$custom: #744cbf;
$custom-light: #a180d3;
$custom-dark: #000000;

JSON

{
  "hex": "#744cbf",
  "rgb": {
    "r": 116,
    "g": 76,
    "b": 191
  },
  "hsl": {
    "h": 260.87,
    "s": 47.325,
    "l": 52.353
  },
  "oklch": {
    "l": 0.51992,
    "c": 0.17276,
    "h": 295.8
  },
  "luminance": 0.12643
}

Semantic roles & 50–950 ramp

primary

#744CBF

secondary

#BBCC9A

accent

#D751A8

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #744CBF

Body copy rendered with the generated semantic roles for this colour.

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