#744CBA#744CBA

#744CBA is a mid, vivid violet. Relative luminance 0.124; OKLCH L 51.6% C 0.167 H 296.9°. Best body text is #FFFFFF at 6.03:1 contrast (WCAG AA passes).

Color values

HEX	#744CBA
RGB	rgb(116, 76, 186)
HSL	hsl(262, 44%, 51%)
HSV	hsv(262, 59%, 73%)
CMYK	cmyk(37.6%, 59.1%, 0%, 27.1%)
CIE-LAB	lab(41.89, 41.02, -52.26)
CIE-LCH	lch(41.89, 66.44, 308.13°)
OKLab	oklab(51.64% 0.0755 -0.1485)
OKLCH	oklch(51.64% 0.167 296.9)
XYZ	xyz(18.6476, 12.4268, 47.8610)
Luminance	0.1243 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744CBA #92BA4C

analogous

#4C5BBA #744CBA #AB4CBA

triadic

#744CBA #BA744C #4CBA74

tetradic

#744CBA #BA4C5B #92BA4C #4CBAAB

square

#744CBA #BA4C5B #92BA4C #4CBAAB

split-complementary

#744CBA #BAAB4C #5BBA4C

monochromatic

#3D2765 #583891 #744CBA #9678CB #B9A4DC

Accessibility & contrast

On white

6.03

#744CBA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.49

#744CBA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744CBA

6.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744CBA	#FFFFFF	#000000	##FFFFFF
##744CBA	1.00	6.03	3.49	6.03
#FFFFFF	6.03	1.00	21.00	1.00
#000000	3.49	21.00	1.00	21.00
##FFFFFF	6.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0763BE

Deuteranopia (green-blind)

#2061B8

Tritanopia (blue-blind)

#63637C

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #744cba;
/* rgb */ color: rgb(116, 76, 186);
/* oklch */ color: oklch(51.6% 0.167 296.9);

Tailwind

colors: {
  custom: {
    50: '#a080cf',
    500: '#744cba',
    950: '#000000',
  },
}

SCSS

$custom: #744cba;
$custom-light: #a080cf;
$custom-dark: #000000;

JSON

{
  "hex": "#744cba",
  "rgb": {
    "r": 116,
    "g": 76,
    "b": 186
  },
  "hsl": {
    "h": 261.818,
    "s": 44.355,
    "l": 51.373
  },
  "oklch": {
    "l": 0.51642,
    "c": 0.16656,
    "h": 296.9
  },
  "luminance": 0.12427
}

Semantic roles & 50–950 ramp

primary

#744CBA

secondary

#B8C999

accent

#D454A5

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #744CBA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →