#744CB9#744CB9

#744CB9 is a mid, vivid violet. Relative luminance 0.124; OKLCH L 51.6% C 0.165 H 297.2°. Best body text is #FFFFFF at 6.04:1 contrast (WCAG AA passes).

Color values

HEX	#744CB9
RGB	rgb(116, 76, 185)
HSL	hsl(262, 44%, 51%)
HSV	hsv(262, 59%, 73%)
CMYK	cmyk(37.3%, 58.9%, 0%, 27.5%)
CIE-LAB	lab(41.82, 40.76, -51.78)
CIE-LCH	lch(41.82, 65.90, 308.20°)
OKLab	oklab(51.57% 0.0755 -0.1471)
OKLCH	oklch(51.57% 0.165 297.2)
XYZ	xyz(18.5416, 12.3844, 47.3031)
Luminance	0.1239 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744CB9 #91B94C

analogous

#4C5AB9 #744CB9 #AA4CB9

triadic

#744CB9 #B9744C #4CB974

tetradic

#744CB9 #B94C5A #91B94C #4CB9AA

square

#744CB9 #B94C5A #91B94C #4CB9AA

split-complementary

#744CB9 #B9AA4C #5AB94C

monochromatic

#3D2764 #583890 #744CB9 #9678CA #B8A4DB

Accessibility & contrast

On white

6.04

#744CB9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.48

#744CB9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744CB9

6.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744CB9	#FFFFFF	#000000	##FFFFFF
##744CB9	1.00	6.04	3.48	6.04
#FFFFFF	6.04	1.00	21.00	1.00
#000000	3.48	21.00	1.00	21.00
##FFFFFF	6.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B63BD

Deuteranopia (green-blind)

#2261B7

Tritanopia (blue-blind)

#64637B

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #744cb9;
/* rgb */ color: rgb(116, 76, 185);
/* oklch */ color: oklch(51.6% 0.165 297.2);

Tailwind

colors: {
  custom: {
    50: '#a080cf',
    500: '#744cb9',
    950: '#000000',
  },
}

SCSS

$custom: #744cb9;
$custom-light: #a080cf;
$custom-dark: #000000;

JSON

{
  "hex": "#744cb9",
  "rgb": {
    "r": 116,
    "g": 76,
    "b": 185
  },
  "hsl": {
    "h": 262.018,
    "s": 43.775,
    "l": 51.176
  },
  "oklch": {
    "l": 0.51572,
    "c": 0.16531,
    "h": 297.2
  },
  "luminance": 0.12385
}

Semantic roles & 50–950 ramp

primary

#744CB9

secondary

#B7C898

accent

#D454A5

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #744CB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →