#744CB8#744CB8

#744CB8 is a mid, vivid violet. Relative luminance 0.123; OKLCH L 51.5% C 0.164 H 297.4°. Best body text is #FFFFFF at 6.05:1 contrast (WCAG AA passes).

Color values

HEX	#744CB8
RGB	rgb(116, 76, 184)
HSL	hsl(262, 43%, 51%)
HSV	hsv(262, 59%, 72%)
CMYK	cmyk(37%, 58.7%, 0%, 27.8%)
CIE-LAB	lab(41.76, 40.49, -51.30)
CIE-LCH	lch(41.76, 65.36, 308.28°)
OKLab	oklab(51.5% 0.0755 -0.1457)
OKLCH	oklch(51.5% 0.164 297.4)
XYZ	xyz(18.4364, 12.3423, 46.7491)
Luminance	0.1234 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744CB8 #90B84C

analogous

#4C5AB8 #744CB8 #AA4CB8

triadic

#744CB8 #B8744C #4CB874

tetradic

#744CB8 #B84C5A #90B84C #4CB8AA

square

#744CB8 #B84C5A #90B84C #4CB8AA

split-complementary

#744CB8 #B8AA4C #5AB84C

monochromatic

#3D2763 #58388E #744CB8 #9678C9 #B8A4DB

Accessibility & contrast

On white

6.05

#744CB8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#744CB8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744CB8

6.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744CB8	#FFFFFF	#000000	##FFFFFF
##744CB8	1.00	6.05	3.47	6.05
#FFFFFF	6.05	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0E63BC

Deuteranopia (green-blind)

#2361B6

Tritanopia (blue-blind)

#64637B

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #744cb8;
/* rgb */ color: rgb(116, 76, 184);
/* oklch */ color: oklch(51.5% 0.164 297.4);

Tailwind

colors: {
  custom: {
    50: '#a080ce',
    500: '#744cb8',
    950: '#000000',
  },
}

SCSS

$custom: #744cb8;
$custom-light: #a080ce;
$custom-dark: #000000;

JSON

{
  "hex": "#744cb8",
  "rgb": {
    "r": 116,
    "g": 76,
    "b": 184
  },
  "hsl": {
    "h": 262.222,
    "s": 43.2,
    "l": 50.98
  },
  "oklch": {
    "l": 0.51503,
    "c": 0.16407,
    "h": 297.4
  },
  "luminance": 0.12343
}

Semantic roles & 50–950 ramp

primary

#744CB8

secondary

#B6C898

accent

#D355A4

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #744CB8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →