#744CB7#744CB7

#744CB7 is a mid, vivid violet. Relative luminance 0.123; OKLCH L 51.4% C 0.163 H 297.6°. Best body text is #FFFFFF at 6.07:1 contrast (WCAG AA passes).

Color values

HEX	#744CB7
RGB	rgb(116, 76, 183)
HSL	hsl(262, 43%, 51%)
HSV	hsv(262, 58%, 72%)
CMYK	cmyk(36.6%, 58.5%, 0%, 28.2%)
CIE-LAB	lab(41.69, 40.22, -50.82)
CIE-LCH	lch(41.69, 64.81, 308.36°)
OKLab	oklab(51.43% 0.0755 -0.1442)
OKLCH	oklch(51.43% 0.163 297.6)
XYZ	xyz(18.3320, 12.3005, 46.1990)
Luminance	0.1230 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744CB7 #8FB74C

analogous

#4C59B7 #744CB7 #A94CB7

triadic

#744CB7 #B7744C #4CB774

tetradic

#744CB7 #B74C59 #8FB74C #4CB7A9

square

#744CB7 #B74C59 #8FB74C #4CB7A9

split-complementary

#744CB7 #B7A94C #59B74C

monochromatic

#3D2761 #58398D #744CB7 #9678C9 #B8A3DA

Accessibility & contrast

On white

6.07

#744CB7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.46

#744CB7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744CB7

6.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744CB7	#FFFFFF	#000000	##FFFFFF
##744CB7	1.00	6.07	3.46	6.07
#FFFFFF	6.07	1.00	21.00	1.00
#000000	3.46	21.00	1.00	21.00
##FFFFFF	6.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1163BB

Deuteranopia (green-blind)

#2561B5

Tritanopia (blue-blind)

#65637A

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #744cb7;
/* rgb */ color: rgb(116, 76, 183);
/* oklch */ color: oklch(51.4% 0.163 297.6);

Tailwind

colors: {
  custom: {
    50: '#a080cd',
    500: '#744cb7',
    950: '#000000',
  },
}

SCSS

$custom: #744cb7;
$custom-light: #a080cd;
$custom-dark: #000000;

JSON

{
  "hex": "#744cb7",
  "rgb": {
    "r": 116,
    "g": 76,
    "b": 183
  },
  "hsl": {
    "h": 262.43,
    "s": 42.629,
    "l": 50.784
  },
  "oklch": {
    "l": 0.51435,
    "c": 0.16281,
    "h": 297.6
  },
  "luminance": 0.12301
}

Semantic roles & 50–950 ramp

primary

#744CB7

secondary

#B5C798

accent

#D255A4

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #744CB7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →