#744CB3#744CB3

#744CB3 is a mid, vivid violet. Relative luminance 0.121; OKLCH L 51.2% C 0.158 H 298.6°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX	#744CB3
RGB	rgb(116, 76, 179)
HSL	hsl(263, 40%, 50%)
HSV	hsv(263, 58%, 70%)
CMYK	cmyk(35.2%, 57.5%, 0%, 29.8%)
CIE-LAB	lab(41.43, 39.16, -48.88)
CIE-LCH	lch(41.43, 62.64, 308.70°)
OKLab	oklab(51.16% 0.0755 -0.1386)
OKLCH	oklch(51.16% 0.158 298.6)
XYZ	xyz(17.9216, 12.1364, 44.0374)
Luminance	0.1214 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744CB3 #8BB34C

analogous

#4C58B3 #744CB3 #A74CB3

triadic

#744CB3 #B3744C #4CB374

tetradic

#744CB3 #B34C58 #8BB34C #4CB3A7

square

#744CB3 #B34C58 #8BB34C #4CB3A7

split-complementary

#744CB3 #B3A74C #58B34C

monochromatic

#3C285D #583A88 #744CB3 #9577C5 #B7A2D7

Accessibility & contrast

On white

6.13

#744CB3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#744CB3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744CB3

6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744CB3	#FFFFFF	#000000	##FFFFFF
##744CB3	1.00	6.13	3.43	6.13
#FFFFFF	6.13	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A62B6

Deuteranopia (green-blind)

#2A61B1

Tritanopia (blue-blind)

#666178

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #744cb3;
/* rgb */ color: rgb(116, 76, 179);
/* oklch */ color: oklch(51.2% 0.158 298.6);

Tailwind

colors: {
  custom: {
    50: '#a07fca',
    500: '#744cb3',
    950: '#000000',
  },
}

SCSS

$custom: #744cb3;
$custom-light: #a07fca;
$custom-dark: #000000;

JSON

{
  "hex": "#744cb3",
  "rgb": {
    "r": 116,
    "g": 76,
    "b": 179
  },
  "hsl": {
    "h": 263.301,
    "s": 40.392,
    "l": 50
  },
  "oklch": {
    "l": 0.51163,
    "c": 0.1578,
    "h": 298.6
  },
  "luminance": 0.12137
}

Semantic roles & 50–950 ramp

primary

#744CB3

secondary

#B3C496

accent

#D058A1

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #744CB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →