#744CA5#744CA5
#744CA5 is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.3% C 0.140 H 302.4°. Best body text is #FFFFFF at 6.33:1 contrast (WCAG AA passes).
Color values
| HEX | #744CA5 |
|---|---|
| RGB | rgb(116, 76, 165) |
| HSL | hsl(267, 37%, 47%) |
| HSV | hsv(267, 54%, 65%) |
| CMYK | cmyk(29.7%, 53.9%, 0%, 35.3%) |
| CIE-LAB | lab(40.57, 35.52, -41.97) |
| CIE-LCH | lch(40.57, 54.98, 310.24°) |
| OKLab | oklab(50.25% 0.0751 -0.1183) |
| OKLCH | oklch(50.25% 0.14 302.4) |
| XYZ | xyz(16.5769, 11.5985, 36.9554) |
| Luminance | 0.1160 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Royal Purple
#7851A9
ΔE00 1.65
Rebeccapurple
#663399
ΔE00 6.94
Deep Lavender
#8D5EB7
ΔE00 7.45
Purply
#983FB2
ΔE00 7.55
Bluey Purple
#6241C7
ΔE00 7.62
Iris
#6258C4
ΔE00 8.09
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#744CA5 #7DA54C
analogous
#4C51A5 #744CA5 #A04CA5
triadic
#744CA5 #A5744C #4CA574
tetradic
#744CA5 #A54C51 #7DA54C #4CA5A0
square
#744CA5 #A54C51 #7DA54C #4CA5A0
split-complementary
#744CA5 #A5A04C #51A54C
monochromatic
#392551 #57397B #744CA5 #9371BD #B39BD1
Accessibility & contrast
On white
6.33
#744CA5 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.32
#744CA5 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #744CA5
6.33:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##744CA5 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##744CA5 | 1.00 | 6.33 | 3.32 | 6.33 |
| #FFFFFF | 6.33 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.32 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.33 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2C5FA8
Deuteranopia (green-blind)
#395FA3
Tritanopia (blue-blind)
#6B5D71
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #744ca5; /* rgb */ color: rgb(116, 76, 165); /* oklch */ color: oklch(50.3% 0.140 302.4);
Tailwind
colors: {
custom: {
50: '#9f7fc0',
500: '#744ca5',
950: '#000000',
},
}SCSS
$custom: #744ca5; $custom-light: #9f7fc0; $custom-dark: #000000;
JSON
{
"hex": "#744ca5",
"rgb": {
"r": 116,
"g": 76,
"b": 165
},
"hsl": {
"h": 266.966,
"s": 36.929,
"l": 47.255
},
"oklch": {
"l": 0.50251,
"c": 0.1401,
"h": 302.4
},
"luminance": 0.11598
}Semantic roles & 50–950 ramp
primary
#744CA5
secondary
#A9BD8F
accent
#CD5B9A
background
#FAF7FB
surface
#F3EEF7
border
#CDC9D0
text
#0F0A12
muted
#7F7C81