#744BD7#744BD7

#744BD7 is a mid, highly saturated violet. Relative luminance 0.137; OKLCH L 53.6% C 0.203 H 291.5°. Best body text is #FFFFFF at 5.63:1 contrast (WCAG AA passes).

Color values

HEX	#744BD7
RGB	rgb(116, 75, 215)
HSL	hsl(258, 64%, 57%)
HSV	hsv(258, 65%, 84%)
CMYK	cmyk(46%, 65.1%, 0%, 15.7%)
CIE-LAB	lab(43.73, 49.46, -66.07)
CIE-LCH	lch(43.73, 82.53, 306.82°)
OKLab	oklab(53.63% 0.0745 -0.1891)
OKLCH	oklch(53.63% 0.203 291.5)
XYZ	xyz(21.9808, 13.6507, 65.7535)
Luminance	0.1365 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744BD7 #AED74B

analogous

#4B68D7 #744BD7 #BA4BD7

triadic

#744BD7 #D7744B #4BD774

tetradic

#744BD7 #D74B68 #AED74B #4BD7BA

square

#744BD7 #D74B68 #AED74B #4BD7BA

split-complementary

#744BD7 #D7BA4B #68D74B

monochromatic

#3E1E89 #542ABB #744BD7 #9B7DE2 #C1AFED

Accessibility & contrast

On white

5.63

#744BD7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#744BD7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744BD7

5.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744BD7	#FFFFFF	#000000	##FFFFFF
##744BD7	1.00	5.63	3.73	5.63
#FFFFFF	5.63	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006ADB

Deuteranopia (green-blind)

#0064D4

Tritanopia (blue-blind)

#566D8A

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #744bd7;
/* rgb */ color: rgb(116, 75, 215);
/* oklch */ color: oklch(53.6% 0.203 291.5);

Tailwind

colors: {
  custom: {
    50: '#a480e4',
    500: '#744bd7',
    950: '#000000',
  },
}

SCSS

$custom: #744bd7;
$custom-light: #a480e4;
$custom-dark: #000000;

JSON

{
  "hex": "#744bd7",
  "rgb": {
    "r": 116,
    "g": 75,
    "b": 215
  },
  "hsl": {
    "h": 257.571,
    "s": 63.636,
    "l": 56.863
  },
  "oklch": {
    "l": 0.53627,
    "c": 0.20323,
    "h": 291.5
  },
  "luminance": 0.13651
}

Semantic roles & 50–950 ramp

primary

#744BD7

secondary

#CBDBA2

accent

#E741B6

background

#FAF7FE

surface

#F4EEFC

border

#CEC9D5

text

#100A16

muted

#7F7C84

Preview Lab

Preview with #744BD7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →