#744BBD#744BBD

#744BBD is a mid, vivid violet. Relative luminance 0.124; OKLCH L 51.7% C 0.172 H 296.5°. Best body text is #FFFFFF at 6.03:1 contrast (WCAG AA passes).

Color values

HEX	#744BBD
RGB	rgb(116, 75, 189)
HSL	hsl(262, 46%, 52%)
HSV	hsv(262, 60%, 74%)
CMYK	cmyk(38.6%, 60.3%, 0%, 25.9%)
CIE-LAB	lab(41.87, 42.39, -54.04)
CIE-LCH	lch(41.87, 68.68, 308.11°)
OKLab	oklab(51.7% 0.0766 -0.1537)
OKLCH	oklch(51.7% 0.172 296.5)
XYZ	xyz(18.9015, 12.4189, 49.5355)
Luminance	0.1242 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744BBD #94BD4B

analogous

#4B5BBD #744BBD #AD4BBD

triadic

#744BBD #BD744B #4BBD74

tetradic

#744BBD #BD4B5B #94BD4B #4BBDAD

square

#744BBD #BD4B5B #94BD4B #4BBDAD

split-complementary

#744BBD #BDAD4B #5BBD4B

monochromatic

#3E2668 #583694 #744BBD #9778CD #B9A5DE

Accessibility & contrast

On white

6.03

#744BBD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.48

#744BBD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744BBD

6.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744BBD	#FFFFFF	#000000	##FFFFFF
##744BBD	1.00	6.03	3.48	6.03
#FFFFFF	6.03	1.00	21.00	1.00
#000000	3.48	21.00	1.00	21.00
##FFFFFF	6.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0063C1

Deuteranopia (green-blind)

#1761BB

Tritanopia (blue-blind)

#62647D

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #744bbd;
/* rgb */ color: rgb(116, 75, 189);
/* oklch */ color: oklch(51.7% 0.172 296.5);

Tailwind

colors: {
  custom: {
    50: '#a17fd2',
    500: '#744bbd',
    950: '#000000',
  },
}

SCSS

$custom: #744bbd;
$custom-light: #a17fd2;
$custom-dark: #000000;

JSON

{
  "hex": "#744bbd",
  "rgb": {
    "r": 116,
    "g": 75,
    "b": 189
  },
  "hsl": {
    "h": 261.579,
    "s": 46.341,
    "l": 51.765
  },
  "oklch": {
    "l": 0.51697,
    "c": 0.17172,
    "h": 296.5
  },
  "luminance": 0.12419
}

Semantic roles & 50–950 ramp

primary

#744BBD

secondary

#B9CB99

accent

#D652A6

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #744BBD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →